In this episode of The Sigrun Show, I welcome a returning guest, Jason Brown, to discuss how you can automate your sales funnel through YouTube.
Jason Brown is a stock market coach and trader with a passion for helping others unlock their financial power. He educates others about trading and the stock market through and his investing courses to help people from around the world make smart decisions about trading and investing.
Jason Brown joins me to share how to automate your sales funnel through YouTube. He explains the various types of ads you can use and when and why to use them. He also talks about how he sells his programs on auto-pilot without asking for email addresses and explains how to retarget your audience based on video use on YouTube.
In This Episode of The Sigrun Show:
- How Jason developed the idea of automating his sales funnel
- The elements of his videos and how he creates the call-to-action
- Why entrepreneurs should stop trying to control when clients buy
- When ads become annoying
- The difference between interest targeting and targeting people who are searching for specific keywords
- What a search ad is
- Why he rarely runs discovery ads
- Identifying people who are ready to watch videos right now and how it can be game changing for your sales funnel
- How he makes tweaks to his pricing and products according to the perceived needs of the market
Key Takeaways:
- Weigh the pros with the cons especially when mentioning pricing on your videos.>
- You have to think outside the box when you’re running ads.
- It’s best not to trick people.
- People will only be willing to pay a higher price if the trust level is also higher.
