Stephanie Fiteni is a Content Marketing Coach, writer, and the co-owner of Defined Branding Ltd. She helps business owners and entrepreneurs deliver engaging, high-quality tech articles and blog posts as well as create a content strategy suitable for their businesses and audience. Additionally, Stephanie offers one-on-one coaching packages as well as a 6-week online mastermind with the intention of launching a second mastermind program in April.
Stephanie joins me in this On Air Coaching session to learn how to improve the results of her webinar launch. We discuss how to scale the success of webinars, the importance of monitoring the sign-up and conversion rates of landing pages, and how to improve webinar “show up” rate. We also discuss the benefits of “above-the-fold” and “below-the-fold” call-to-action buttons and the importance of continuing to set and increase your sign-up goals with each new webinar.
It’s a numbers game. - Sigrun
In This On Air Coaching Episode of The Sigrun Show:
- How to scale your webinar success
- The importance of monitoring the conversion rate of your webinar landing page
- How to get higher conversion rates on your landing page
- Above-the-fold and below-the-fold call-to-action buttons
- How to improve the “show up” rate of your webinars
- Setting and increasing your goals related to your webinar numbers
- The benefits and drawbacks of hosting “surprise” second webinars