List Building Strategies for Solopreneurs

Webinar Summary

In this webinar I covered the following topics:

Your list building strategy

  • Why people should sign up for your list
  • Alignment with your business
  • Figuring out a freebie that attracts your subscribers

Different types of freebies

  • E-Books
  • Mailing series
  • Video series
  • Webinars

Where and how to place the opt-in on your page

  • Make sure it sticks out in colour (and shape)
  • Put it where the reader might be reading
  • Use multiple opt-ins, even for the same freebie

Importance of landing pages for opt-insNo distractions

  • Clear call-to-action

The software tools you need to create your opt-in and freebie

 

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