The Serious
Business Blog

Where smart women
get smarter about online business

Top 10 Social Media Marketing Trends from Social Media Marketing World 2017 for Coaches, Trainers and Consultants

This was my third year at Social Media Marketing World in San Diego. I first went in 2015 and then all the excitement was around Meerkat. Then suddenly, during the conference, Periscope was announced and Meerkat quickly died off. A year later in 2016, it was all about rediscovering Snapchat and meeting Gary Vaynerchuk (yes,…

How To Create The Ultimate Freebie

How to Create the Ultimate Freebie

In online business, the ultimate freebie is an essential part of a successful sales funnel. Knowing how to create the ultimate freebie is therefore, key to your sales success. What is a freebie? A freebie is valuable free content (sometimes called a lead magnet, opt-in, gift etc.) that you give away in exchange for an…

How to Transition from 1-1 to Mastermind Programs in Less Than 12 Months

How to Transition from 1-1 to Mastermind Programs in Less Than 12 Months

  In my first year of business, most of my revenue came from 1-1 mentoring. I made the decision that i wanted to transition into mastermind programs. I knew I wanted to create group programs, both to scale my business and to be able to serve more clients. But first I needed to crack the…

first year in business

Zero to $27k in a Month: A Snapshot of My First Year in Business

My first year in business was a real rollercoaster. In this blog, I want to share my journey with you. If you prefer an audio format, you can also listen to the story of my first year in business by checking out this episode of my podcast, The Sigrun Show. In hindsight, I always wanted…

Star Khechara

Passion to Profits: Interview with Star Khechara

In this interview, I had the pleasure of talking with Star Khechara who is also known as “Miss Monetisation”. She tells us how she went from passion to profits – not just once but twice and working on a third! Star Khechara has been a serial and multi-passionate entrepreneur for about 10 years and has monetized…

monetize webinars

7 Ways to Monetize Your Webinars and Build a Multiple Six-Figure Business

Webinars are great lead magnets. And they can be instrumental in growing your business faster than any other lead magnet. In the last 2 years I’ve done 80 webinars and built a multiple six-figure business, mainly through my webinars. In this article I’ll share what you can do to monetize your webinars and grow your…

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