There are many ways to become an entrepreneur and start an online business. However, I believe that the best way to launch a financially successful and scalable business is to design and create an online course. I feel so passionately about this that I made it the focus of my book, Kickstart Your Online Business, and I run an annual 12-week program designed to help ambitious entrepreneurs create an online course, SOMBA Kickstart.
There are many reasons to consider creating an online course. Maybe you are employed, and you want to work fewer hours while earning more. Or you may be an entrepreneur who is thinking of making passive income or upgrading your services from one-on-one to group mentoring. If this is you, consider mapping out your content and designing a course.
In this episode, I cover the fundamental questions you should ask yourself before you create your online course. I also explain how to identify the program you should create, what a beta round is and how to do it, and how you can benefit from doing a beta before creating and launching your online course.
Once you have launched your online course, your journey does not come to an end. In fact, this is just a first step into a wider world of digital entrepreneurship. However, once you have a signature course, the possibilities to scale and grow your business are abundant.
The best way to know if somebody wants a course that you’re thinking about is to talk with your ideal client. - Sigrun
In This Episode of The Sigrun Show:
- What to do before creating an online course
- How to know if your course will sell
- Why a survey is not the best tool for data gathering
- Why one-on-one discussion with your ideal client is effective
- Practical examples of beta testing
Key Takeaways:
- Having group calls is one way of creating your course.
- Create a focus group and guide them through your framework.
- Get instant feedback and record your sessions.