If you are new to online business, you may consider the idea of giving something away for free counter-productive. Nothing could be further from the truth. Choosing the right giveaway – the ultimate freebie – attracts new clients to your business and can potentially lead to a vast increase in profitability. Equally, can have long-term implications on your online business.
We all know the saying “there is no such thing as a free lunch,” and that applies to entrepreneurs more than any other kind of businessperson. Offering the ultimate freebie will encourage clients to provide you with their contact information, enabling you to build your email list. You are both getting something out of this. More importantly, you now have a compelling lead for possible future sales, as you have demonstrated your worth to a client.
Creating an ultimate freebie is the key to having a successful online business. Your ultimate freebie is something packed with value that you give as a gift to your potential clients or customers. Freebie ideas may include downloadable cheat sheets, checklists, mini-courses, or even video series.
Freebies are designed to grow your list by helping your target audience solve a problem. They are, ultimately, the very beginning of your online sales funnel. In this episode, I’m sharing what an ultimate freebie is, how you can use your freebies to grow your business, and how you can create and promote the ultimate freebie for your business.
In This Episode of The Sigrun Show:
- What is an ultimate freebie
- Why your freebie should be as valuable as your paid programs and services
- Common types of content you can use as an ultimate freebie
- Using Facebook challenges, Facebook Lives, and webinars as ultimate freebies
- How to promote your freebies
- Strategies for combining your freebies with your blog posts to achieve optimal results
Key Takeaways:
- A freebie is a representative of, or a valuable sample of, your product or service.
- Overdeliver on your free content so people are willing to pay for your paid content.
- Your freebie should be easy to consume.
