The SIGRUN Show · Episode 36
[Client Case Study] How Learning to Launch Led to a Six-Figure Online Course with Katharina Maier
An online business can generate very impressive revenue, and a six-figure online course can become the cornerstone of any successful business.
In this Client Case Study, I meet with Katharina Maier. Katharina is the owner of FRAU MAIER Stilberatung, a style consultancy company. She is passionate about helping women throughout the German-speaking market to identify their individual style. Katharina is recognized throughout her industry as the “design detective” and understands the impact that personal style has on her clients’ self-esteem, self-worth, and self-value. Through her online courses, webinars, and workshops, she is on a mission to help them feel great about themselves and their wardrobe
Katharina is currently in my VIP Mastermind program, and she used my techniques to achieve her goal of a six-figure online course. In this episode of The Sigrun Show, Katharina shares how learning how to properly launch an online program has led her to create a six-figure business.
For me, it’s absolutely vital that I feel comfortable with the price that I am charging. - Katharina Maier
In This Episode of The Sigrun Show:
- What inspired Katharina to create an online course
- Strategies she implemented throughout her launch
- Growing your email list and using challenges to build engagement, excitement, and momentum
- How she is changing her product portfolio for the future
- Setting boundaries to achieve personal and professional goals
- Strategies she is using to fine-tune her course
- Being confident and growing with your prices
- How long she kept her cart open
- The importance of stretching your comfort zone with your email marketing campaigns
- Using Facebook ads during your launch
Key Takeaways:
- There are always clients who want a premium product from us. It is up to us to figure out what it is.
- Make sure you are comfortable with the prices you set for your programs.
- Don’t wait to get the help you need to achieve your goals.
