The SIGRUN Show · Episode 68
How to Monetize Your Webinars
Webinars are one of the great freebies you can offer as part of your strategy in building and growing a business. In the two and a half years up to 2017, I did 100 webinars that, together with Facebook ads, were instrumental in the growth and success of my business, then at six figures. Aside from being a fantastic freebie, monetizing webinars can provide income as you continue to help others and get your message out there at the same time.
In this episode, I share 7 different approaches you can use to monetize your webinars. I also share some examples of webinar membership programs, how to add more value to your webinars, and the most significant way to use webinars that will help your business thrive.
Webinars are one of the best ways to teach a subject, show your personality, and sell your program all in one take. - Sigrun
In This Episode of the Sigrun Show:
- Why webinars are easy and effective freebies
- How webinar topics impact what you want to be known for
- How to choose a topic for your webinar
- What cold traffic is and how to advertise to them effectively
- Advantages of selling access to single webinar replays
- How to package your bundle
- How a free webinar is different from a paid workshop
Key Takeaways:
- For paid webinars, aim for a larger audience through low pricing.
- Integrate your webinars into your business model and marketing strategies.
