Podcast guest · Public Sector Marketing Institute

Sigrun on Public Sector Marketing Institute: JSB Talks Digital Transformation | Podcast Series Episode #4

Sigrun on Public Sector Marketing Institute: JSB Talks Digital Transformation | Podcast Series Episode #4

Sigrun Gudjonsdottir joined Joanne Sweeney-Burke on JSB Talks Digital, the podcast of the Digital Training Institute, in 2017 to talk about taking a business online.

About this episode

Joanne Sweeney-Burke travels to Zurich for a VIP mastermind with Sigrun, which she joined to grow the online side of her business. The episode is the fourth in her series on how businesses change in the digital age. She introduces her fellow mastermind members and talks with Sigrun, her mastermind mentor, about how entrepreneurs change their businesses by building them online.

What they talk about

  • Joanne’s trip to Zurich and her mastermind group
  • A conversation with Sigrun about taking a business online
  • Three online businesses that are doing well
  • Joanne’s plan for building her own online business in 2017

Listen

Sigrun Gudjonsdottir

About the author

Sigrun Gudjonsdottir

Sigrun helps smart female entrepreneurs build AI-first companies. She has trained 229,426 women, worked with 10,000 clients and generated over €22M in revenue. In April 2026, she closed all her programs and is now turning 13 years of proven business methodology into AI agents. She is the host of The SIGRUN Show and the bestselling author of Kickstart Your Online Business.