
Reviews
Client Reviews
10,000 clients in 100 niches have worked with me since 2014. Here are their reviews, in their own words.
Read their reviews
“I feel a lot more confidence now as a business owner. There were these quick decisions all the time, and that helped me. It kind of forced me to step into the shoes of: I am the CEO of this business. And just attracting these many people, helping these many people, interacting with them and really hearing the transformations they had - it really showed me how competent I am as a business owner and with what I do as a coach. And that's really something that I'm bringing with me into the next phase of my business.”
Lina LundkvistFertility Awareness Educator, SwedenSOMBA® Kickstart 2026
The SIGRUN Show · Client interview · 2018
From $30K to $100K in One Year
Hunter shares how she grew her online business revenue as a mindfulness mentor from $30k to $100k in one year.
Hunter Clarke-FieldsListen to her interview“I absolutely recommend Kickstart, because it's an implementation program. You're getting things done, you are guided, you can ask for help, you are in an awesome group that cheers you on. The investment is absolutely worth it. If you believe in yourself and in your idea, then it's absolutely worth testing it out. Think about your ideal client; you are here to solve problems for people, and this is where everything starts. So invest in yourself!”
Kathrin PichlerTime Management Expert, ItalySOMBA® Kickstart 2026
Overcoming Mindset Blocks to Enjoy Her Dream Career
“I had to take myself away from people who play it small and go to other people who are thinking differently, and believe that I could create my own life. I was saw that anything was possible!”
Svenja HirschBusiness Book Mentor, GermanySOMBA® Kickstart 2021
The SIGRUN Show · Client interview · 2017
How I Changed My Business and Had a Six-Figure Launch
My client, Jeanet Bathoorn, shares how she changed her business and the strategies she used to achieve her first six-figure launch.
Jeanet BathoornListen to her interview“The biggest thing Kickstart gave me was the confidence to sell. I had sold courses years ago and hadn't liked it, so I thought selling just wasn't for me. But I found out that because it's my own course, something I genuinely believe in, I can actually do it. I'm not nervous. I have no problem presenting what I'm offering because I feel secure about it. That has changed how I approach my whole business.”
Irene NielsenKnitting Coach, ItalySOMBA® Kickstart 2026
From Architect to €100K Crochet Business
“When pregnancy made my architect job difficult, I started teaching crochet workshops from home. Through SOMBA® Kickstart, I transformed these small home sessions into Poland's first online handmade workshops. My first online crochet course sold out completely. Today, I make €130K yearly teaching crafts and helping others create online courses, all while being present for my children's daily routines. Next goal: €250K.”
Agnieszka GaczkowskaCrochet Coach, PolandSOMBA® Kickstart 2023The SIGRUN Show · Client interview · 2018
How Finding My Zone of Genius Led to Five Figures
Join Pepa Cobos to learn how finding your zone of genius can lead to business profit, and how Pepa learned to monetize what started as a hobby
Pepa CobosListen to her interview“One thing I firmly believe is that nobody reaches impossible goals alone. Tony Robbins has coaches. Oprah has coaches. And I have Sigrun. We are living through one of the biggest business revolutions of our time, and adapting quickly is no longer optional. Having a mentor who understands this transition is invaluable. If you want to build a serious online business, understand AI, and create scalable impact instead of simply working harder, I can wholeheartedly recommend Advantage.”
Erika MagyarosiLecturer & Coach for Impossible Goals, GermanySOMBA® Advantage 2026
“I would recommend SOMBA Kickstart to any fellow entrepreneur - or even if you're thinking about becoming an entrepreneur and don't know how it works. Just sign up and you'll get all the help you need.”
Eva Asrun AlbertsdottirMidwife, IcelandSOMBA® Kickstart 2025
The SIGRUN Show · Client interview · 2019
From First Online Course to More 1-1 Coaching Upsells
Claudia shares how her online course led to more 1-1 coaching upsells, and why entrepreneurs must overcome limiting beliefs for success.
Claudia JainzListen to her interview“So many questions I was struggling with, without even knowing I was struggling with them, are suddenly being revealed. This is the huge value for me - the technical, practical stuff. The processes we don't know, because we were not born being online coaches. The foundation in Sigrun's company is super strong, and she teaches us step by step. So then we can enjoy our side, and be the coaches we want to be.”
Celest HansenSpiritual Coach, DenmarkSOMBA® Engage & Grow 2026 · today SOMBA® Ignite
From Local Coach To 2000 International Students
“After 25 years and a bestselling book, we thought we knew it all. But SOMBA Kickstart showed us how to help even more families - we attracted over 2,000 people to our free course! Now we can serve everyone, regardless of their budget, and that gives me such peace inside.”
Leonida MrgoleParenting Coach, SloveniaSOMBA® Kickstart 2024
The SIGRUN Show · Client interview · 2019
How to Go From Freelancer to an Online Business Owner
Lilli shares how she pivoted her copywriter career to go from freelancer to online business owner with a scalable business model.
Lilli KoisserListen to her interview“I tried for many years to put that in place. Only with Sigrun's program did I really have great success. What makes the program so successful is that you have input from both sides. You have step-by-step guidance with the marketing, and on the other side you have your ideal client interacting with you. That makes it a wonderful combination.”
Suzana MendesMusic Teacher, GermanySOMBA® Engage & Grow 2026 · today SOMBA® Ignite
From Spaghetti Marketing To €200K in 2 Years
“Since SOMBA Kickstart, I feel more happy, energised and empowered. I can now start to plan my dream life.”
Sol HalvorsdatterMovement Therapist, NorwaySOMBA® Kickstart 2024
The SIGRUN Show · Client interview · 2018
How I Hired My Husband to Help Me with My Online Business
Judith Peters is an award-winning copywriter who shares how she hired her husband to help her build her dream online business.
Judith PetersListen to her interview“For me, Ignite has been less about working harder and much more about working smarter. Learning how to use AI has completely changed my daily workflow. I create content faster, develop ideas more easily, build websites, write emails, and design learning experiences in a fraction of the time it used to take me, and I now have a professional ecosystem for my business. Ignite hasn't only taught me AI and business strategies. It has helped me build the confidence, the systems, and the clarity to finally choose my direction. I'm excited to see what comes next.”
Orsolya CsernakCooking and Gastronomy Coach, HungarySOMBA® Ignite 2026
Judith went from overworked to €500k with three children.
“I was a copywriter, writing copy and headlines for advertising agencies, but it wasn't working for me anymore with three little children. I was very shy about raising my prices. Sigrun believed in me before I believed in myself, and that changed my life and my business.”
Judith PetersBlogger & Copywriter, GermanyRed Circle 2021–2026

The SIGRUN Show · Client interview · 2017
How Learning to Launch Led to a Six-Figure Online Course
Katharina Maier, a member of my VIP Mastermind program, shares how learning launch techniques led to a six-figure online course.
Katharina MaierListen to her interview“Buy this program. I'm not usually the kind of person to say that, but over the last five years, I have never seen results like this. I feel stronger than before, and that is so important.”
Beatrice PetitdemangeMenopause Health Coach, FranceSOMBA® Kickstart 2025
Agnieszka ran a six-figure launch with her agents
“We are very proud of this launch. We used the agents that Sigrun taught us to have very specific roles. Using AI, we prepared 200+ personal emails to encourage students to join my program. Without Sigrun, I wouldn't have been able to do it so fast.”
Agnieszka FigielekArchitect, PolandRed Circle 2026

The SIGRUN Show · Client interview · 2018
How I Found a New Passion and Built a New Business in 6 Months
In this Client Case Study, Insa shares how she discovered a passion to help others share stories through presentations and public speaking.
Insa KünkelListen to her interview“I really needed the - if you excuse the term - kick in the ass that SOMBA Kickstart gives. So I started, and it really, really got going. Don't think, don't hesitate. Just do it.”
Charlotta JohnDog Trainer, SwedenSOMBA® Kickstart 2025
“Sigrun is a real role model to women in business. With her direct, no-nonsense approach, she practises what she preaches.”
SOMBA® Kickstart 2024
Julia Dossi
The SIGRUN Show · Client interview · 2018
How I Took My Passion for Alternative Medicine and Animals Online
Selen is an Animal Healing Practitioner and Naturopath who took her offline practice for alternative medicine for animals online.
Selen GrafListen to her interview“I had nearly 900 sign ups for the course, and I made about 140,000 in Swedish Krone, which is over €12,000. I was very, very surprised, content and happy about that! It was far more revenue than I ever succeeded with before.”
Eva LybergPsychologist, SwedenSOMBA® Kickstart 2024
From €20k and long working hours to €400k and work-life balance
“I had a $30K launch. I made so much money that I was able to cancel my 1:1s for the rest of the year.”
SOMBA® Kickstart 2021
Ingrid DachLaunch Copywriter, Czech Republic
The SIGRUN Show · Client interview · 2019
How I Reinvented My Business and Grew My Income
Tania shares why she reinvented her business, how it grew her income, and why joining a mastermind changed her perspective on her business.
Tania BlancoListen to her interview“If you're thinking about SOMBA Kickstart, I absolutely recommend it. I know people come in at different points - some with established businesses, some like me with nothing at all. But whatever your starting point, the value is incredible, the support is real, and the community of women cheering each other on is something you won't find everywhere. I'm so glad I did it.”
Hannah PlewsBook Writing Coach, UKSOMBA® Kickstart 2026
“During the SOMBA® Kickstart program, Emily attracted 1,300 names to her mailing list and made 15 upsells following her 4-week course, generating revenue of €4,500 in a matter of weeks. Emily has continued to grow her business, and she now enjoys a reliable and sustainable revenue stream – all while working a job that she truly loves.”
Emily BoutiWeight Loss Mentor, GreeceSOMBA® Kickstart 2024
The SIGRUN Show · Client interview · 2018
From Website Designer to Online Business Strategist
Sonja shares how she reached her first five-figure month by seeing herself differently, switching from website designer to business strategist
Sonja LimoneListen to her interview“Joining SOMBA Kickstart was my best business decision ever. If you want to be serious about your business, and you want to do online courses, it's absolutely the best decision you can make.”
Jana HajkovaKnitting Coach, Czech RepublicSOMBA® Kickstart 2025“Kickstart is a unique experience, because it's not just another course that you buy, do at your own pace, and never finish. What attracted me with Sigrun was those deadlines and that little bit of pushing. I need my deadlines, and I need someone to say: this week you do this, next week you do this. In the community, I found the support amazing. You don't feel like you're left alone. That was very important to me.”
Katerina KoukakiPostpartum Doula, GermanySOMBA® Kickstart 2026“I had been off social media for over eight years before starting Kickstart, and I felt very hesitant on taking that step to be in the public eye in that way. Now I'm not hiding in my computer cave anymore. I thought you would have to pull me kicking and screaming to show my face on social media, but now I exist there.”
Margret BrynjarsdottirIntegrative Healthcare Coach, NorwaySOMBA® Kickstart 2025“Kickstart the first step - the only step you can take, in my opinion - to get into the online world with a result. Otherwise it's just trial and error with no result and it's a waste of time. I totally trust the process, and I know it's bringing me forward and brings me the desired success.”
Monica Bommer-NeuenerPhotographer, AustriaSOMBA® Kickstart 2024“Kickstart is a very deep, very detailed, very guided program where you learn step by step. You will always have somebody to take you by the hand and tell you each day what to do. If you want to have a result, this is a program you should join.”
Olga van BusseFinance Coach, SwitzerlandSOMBA® Kickstart 2024“f I would have known about Kickstart before, all these online business strategies, I would do so many things differently. Online business is really something that you can learn. And with this knowledge, you have a real chance. Do not do it on your own - that’s like doing a marathon on your knees. Instead, get training, a coach, somebody who really shows you the way and helps you to be faster. You learn about it, you take action on it, you can earn money with it. And that's what Kickstart does, in basically no time.”
Valeria ToldTransformation Coach, ItalySOMBA® Kickstart 2026“Would I recommend Kickstart? Absolutely. It's just like a pillar. You can lean on it, get instructions, choose which way you want to go, but you have the structure. And accountability is really important. If you have a great idea and a passion, go for it. You've got to break through some walls. But yes, absolutely - go for it.”
Celest ImmanuelsDog Trainer, SwedenSOMBA® Kickstart 2026“Thanks to what I learned during Kickstart, I have grown my online business beyond my local community to include ideal clients from across the globe. I now teach students from four different time zones!”
Cindy Bale TannerWatercolor Painting Coach, USASOMBA® Kickstart 2023“If you're considering SOMBA Kickstart - especially if you're at the very beginning and don't know where to start - I would definitely recommend it. I already do recommend it to other people! It gives you support, weekly tasks, and a clear structure that makes you move forward quite quickly. It's very easy to follow. And it works.”
Gemma di CarloMultilingual Parenting Coach, ItalySOMBA® Kickstart 2026“If you are prepared to make time, put in the work and trust the process, I recommend Kickstart to anybody who wants to grow their online business.”
Joanna PiotrowskaFinancial Advisor, PolandSOMBA® Kickstart 2023“I would recommend SOMBA Kickstart - and Sigrun - without hesitation. She's authentic. She's genuinely there for you. She really, truly knows what she's doing. I believe in her mindset so much that I've continued working with her in her next programme. It's very important to be in that kind of community and to have mentors who support you in that way. My advice is simply this: join SOMBA Kickstart, just take the next step.”
Katerina GianakakiFashion Industry Consultant, GreeceSOMBA® Kickstart 2026“SOMBA Kickstart is filled with an inspiring international community of like-minded women. The head coaches are very committed and supportive towards helping you achieve your goals. If you are willing to put in the work, you will succeed!”
Martina SchusterStage Performance Coach, GermanySOMBA® Kickstart 2023“I would recommend Kickstart very highly, because you learn things you need. It's like when you build a house. You need a door, you need windows, you need electricity, water, everything, and you learn all of this in Kickstart in a fast and intensive way. This kind of program worked perfectly, and I would recommend it to everyone who has a good business idea.”
Roswitha Feger-RischPersonal Art Guide, LiechtensteinSOMBA® Kickstart 2025“For me, SOMBA Kickstart was the key that I needed. I'd never been where I am now without it. The program was worth every cent.”
Sandra EichhornEmotional Healing and Mindset Coach, GermanySOMBA® Kickstart 2023“Thanks to Kickstart, I actually believe that I can run an online business. You follow the steps, you do the work, and the course will be successful. You learn so much. It doesn't matter if you have an idea, if you have started something, or just want to broaden your mind. It's just fantastic”
Sigríður (Sigga) Tryggvadóttir [Sigridur]Sewing and Upcycling Coach, IcelandSOMBA® Kickstart 2025“Kickstart helped me discover my own entrepreneurial mindset, and I am determined to choose this path and do whatever it takes to achieve my goals!”
Sofie Gebel SImoHungarian Language and Culture Coach, RomaniaSOMBA® Kickstart 2023“I can summarise Kickstart in two words - game changer! I learned and achieved more in weeks than I would have otherwise done in a year.”
Steffi MüsseSocial Media Mentor, GermanySOMBA® Kickstart 2023“I created more during the few weeks of Kickstart that I had achieved in around two years working by myself. Sigrun and the coaches helped me grow as a person, setting boundaries with my clients and overcoming self-limiting beliefs. It became clear to me that fear of success was holding me back, and Kickstart helped me conquer that anxiety.”
Tina MoreDiet Coach, CroatiaSOMBA® Kickstart 2023“The teachings of Kickstart helped me learn to put faith in myself and my knowledge, and to dig deep into understanding what I want to bring to the world to support my ideal clients. I have laid strong foundations for my online business future, and I will be forever thankful for that!”
Vanessa SchmidtYoga Instructor, SwitzerlandSOMBA® Kickstart 2023“When I heard that Sigrun was about to shift her entire business to keep up with how the online market is changing, I knew I wanted to join her mission. Sigrun's wealth of experience and genuine interest in other people's success that built my trust in her, but what's also key here is her rare and effective generosity in everything she does. I now know how to do things I never thought I would do myself. From creating websites, offers, and automations to setting up and running online courses, communities, and online marketing campaigns. It is so empowering!”
Hrund GunnsteinsdottirLeadership Coach, IcelandSOMBA® Advantage 2026“In Advantage, I learned how AI actually works - even though I’m really a zero tech person. I know now what AI skills are, how to create them and how to use them effectively in my workflows. AI has saved me an incredible amount of time in content creation. Now, I know exactly what to do. The result? I now get the work of a marketing assistant for about 2% of the cost and is there for me 24/7.”
Valeria ToldConciousness Coach, PortugalSOMBA® Advantage 2026“The coaches and mentors are absolutely amazing. Someone is straight in there - positive, helpful, clear advice, brilliant. And knowing that the mentors are all former students themselves means they're answering from experience, not theory. They've lived it. They know what you're going through. The internet is a big place. Engage and Grow is helping me figure out how to find my corner of it.”
Charlotte KellyEnglish Language Coach, UKSOMBA® Engage & Grow 2026 · today SOMBA® Ignite“My mailing list is now around 660 - more than when I started. And I can see what an effect it has had, now that I have my community and my marketing and sales systems connected to my social media. The system makes us look beautiful and professional. And in a market where the competition is harsh, where there are so many coaches and people are getting fatigued by the noise, looking beautiful and building trust is everything.”
Helen LundgrenTourism Business Coach, SwedenSOMBA® Engage & Grow 2026 · today SOMBA® Ignite“When I joined Ignite, I only had an idea, nothing else set up yet. Ignite helped me get started. Things are so much clearer now, and I’ve narrowed down my niche significantly. I save a huge amount of time by using AI and the skills provided in the program. The instructions and video guides are exactly the right length, no unnecessary detail or over-explaining, just structured so I can dive in and take concrete action steps. It’s also great to see other women at similar stages, so I don’t feel alone in this.”
Ema Alispahić ĆosićPostpartum Health Coach, CroatiaSOMBA® Ignite 2026“Before Ignite, I had a different mentor and I recorded an online course but didn't know how to present it online. Now I have a foundation. I have a single software for all my needs when building my business. I have emailing software. I will build a blog on the same platform. I also have tools to deliver a freebie to my clients. I know how to run a survey to ask what my clients need. I stick to the modules that remind me of what is important to do. What I need to focus on and what to leave behind, just those priorities. I don't think I could make it without Ignite!”
Katerina CizkovaLife Coach, Czech RepublicSOMBA® Ignite 2026“I joined Sigrun’s world in January 2026, and have been educating myself in online business ever since. My personal progress and understanding is immense. Times are moving so extraordinarily fast, and I learn something new (and important) every time I spend time in your universe. Thank you, Sigrun and team, for your never-ending support! I have no need to search for any other program. I learned in the last 6 months that I can lean back and trust you to do the work so I can thrive.”
Paulina PerosPsychologist, GermanySOMBA® Ignite 2026“I would definitely recommend SOMBA Kickstart to anybody trying to build their online business and is interested in doing online courses. You will get all the help you need, and you will get there.”
Hrund ValgeirsdottirNutritionist, IcelandSOMBA® Kickstart 2025“I would recommend SOMBA Kickstart to anybody starting an online business from zero.”
Ritva MettänenWeight Loss Coach, FinlandSOMBA® Kickstart 2025Helen went from 6 AI citations a day to around 500 a day in 10 weeks.
“I was on 6 citations a day before I went AI-first. By the end of July I was at around 500 a day.”
Helen MaffiniWellbeing & AI Coach, MalaysiaSOMBA® Advantage 2026“I feel that when we position ourselves as a mentor or coach and talk to people, if we don’t have our own mentor, it’s fake. When you want to sell your mentorship or coaching programs and you don’t have somebody who’s coaching you, it’s fake because you’re selling something that you don’t do. I cannot think of a better mentor than Sigrun!”
Momentum 360 2024 · today SOMBA® Advantage
Rehana Jezkova“I'm glad I dedicated myself to Kickstart and made the time to complete the program, as it was a great way to learn how to take decisive action and grow my online business.”
Cas BullisHolistic Health Coach, CanadaSOMBA® Kickstart 2023“I really benefited from the sense of accountability involved with Kickstart, and the deadlines set ensured that I did not have time to procrastinate, overthink or make excuses - it helped me get more done in a shorter time.”
Elke PulsFashion Industry Consultant, GermanySOMBA® Kickstart 2023“The best thing about this program is that it makes you do things instead of just thinking about them. You follow the steps and ta-da! - you have made an online course and attracted a new audience!”
Agnese LuseSOMBA® Kickstart 2025“SOMBA Kickstart changed my life. I feel so grateful and so alive! This is the best business program I have ever experienced.”
Agnieszka ŻłobińskaSOMBA® Kickstart 2025“SOMBA Kickstart gave me clarity, accountability, and the push I needed to actually DO the thing — not just plan it in my head. If you’re thinking about starting (or growing) your online business and want a clear, guided path with a community that’s got your back — I highly recommend it. It’s a game changer.”
Alejandra IbarguenSOMBA® Kickstart 2025“I recommend SOMBA Kickstart to anyone thinking about creating own online course and wants to learn how to do it properly.”
Andrea PistekovaSOMBA® Kickstart 2025“If you dream of having an online business, this is the course for you. You will create a four-week course that is ideal for your client, which you can later sell again and again.”
Ann-Mari AspSOMBA® Kickstart 2025“SOMBA Kickstart teaches you so many things that will benefit you not only in your business, but for the rest of your life in other areas too. It has been a great experience.”
Anne SchubertSOMBA® Kickstart 2025“You'll come out of SOMBA Kickstart a different woman than when you went in. Thank you for everything, Team Sigrun - you are amazing!”
Bettina HörmannSOMBA® Kickstart 2025“Joining SOMBA Kickstart has been one of the most valuable learning experiences of the past months – professionally, mentally, and in terms of perseverance. If you’re ready to step out of waiting mode and into action – this is your chance.”
Birgit RiederSOMBA® Kickstart 2025“As the name suggests, SOMBA Kickstart is the best course to kickstart your online business.”
Catherine ChambersSOMBA® Kickstart 2025“SOMBA Kickstart helped me to create my first online course, do learn how to do promotion and present myself. I can fully recommend this program!”
Daniela TeichtmannSOMBA® Kickstart 2025“SOMBA Kickstart is an amazing growth journey. The support, community, accountability and experience/knowledge you benefit from is priceless.”
Dorothee AmelungSOMBA® Kickstart 2025“SOMBA Kickstart was exactly what I needed to launch my online business. I can truly recommend this program to anyone looking to get started!”
Elke Wintermeier-HolstSOMBA® Kickstart 2025“SOMBA Kickstart is a fantastic program to start an online business, no matter what your goals are. It was the experience of a lifetime - the whole process and support throughout the program was far beond my expectations.”
Freyja Pálína JónatansdóttirSOMBA® Kickstart 2025“If you want to get started with your online course idea, I highly recommend SOMBA Kickstart's proven step by step process! I'm so grateful for this fun and amazing journey.”
Gabriela Schiess-MeyerSOMBA® Kickstart 2025“If you want to start building an online business, SOMBA Kickstart is a very efficient way. I now believe that I can make more money with an online business.”
Gabriele UrdlSOMBA® Kickstart 2025“SOMBA Kickstart is the perfect choice for anyone thinking about creating an online course. The support inside the program is truly unheard of, and Kickstart reminded me how much I truly love helping people and how meaningful this work is to me.”
Hrund ValgeirsdóttirSOMBA® Kickstart 2025“I’d absolutely recommend SOMBA Kickstart, especially if you’re ready to go all in and want to take action. Sigrun is incredibly inspiring, and all the coaches are highly skilled and truly supportive.”
Irene AnderssonSOMBA® Kickstart 2025“Joining the SOMBA Kickstart Program was one of the best decisions I’ve made for my business! In just 4 weeks, I created and launched my first ever free online course — something I’d been thinking about for a long time but never got around to.”
Iryna WolfSOMBA® Kickstart 2025“No guessing, no trial and error – just taking action. And whenever you feel stuck, there’s always feedback and support. So, if you’re ready to finally take action and build your online business, you should definitely check out SOMBA Kickstart. I can truly recommend it from the bottom of my heart!”
Jacqueline TurowskySOMBA® Kickstart 2025“SOMBA Kickstart is great program that I would recommend to everyone who is interested in creating an online course. Literally EVERYONE. I went through Kickstart twice - with different topics - and it was my best business decision ever!”
Jana HájkováSOMBA® Kickstart 2025“SOMBA Kickstart is an investment not only in your business, but also in yourself. It's fast track to believe in yourself - which will make other's believe in you too. I think it's been amazing.”
Jenny BobergSOMBA® Kickstart 2025“Being part of SOMBA Kickstart was an incredible journey. I did things I never thought I was capable of, and I’m coming out on the other side as an improved version of myself.”
Judith HabtemariamSOMBA® Kickstart 2025“If you really want to have a successful and guided beginning in your online business, you should definitely join SOMBA Kickstart.”
Jutta Geitmann- HampeSOMBA® Kickstart 2025“I am turning 60 in a few months, and I cannot imagine a better way to celebrate this new decade than by doing something that has created such a sense of power and excitement about the months and years to come. 60? Bring it ON!”
Karin Melina NegusSOMBA® Kickstart 2025“SOMBA Kickstart is a very solid, step by step program that leads you from 0 to amazing potential in an online business. If you follow the program exactly as Sigrun asks, you will come out on top and have a brand new business!! I would definitely recommend Kickstart, I can't really fault it.”
Kerrie HawkinsSOMBA® Kickstart 2025“What is special about SOMBA Kickstart is how active it is - you will learn by doing. The support and the community you get are stellar, and I would very much recommend the program.”
Konstanze KieferSOMBA® Kickstart 2025“If you are happy to work hard for a life-changing experience that also teaches you to develop an online course, SOMBA Kickstart is brilliant. The list of skills that you learn/develop is huge and encompasses mindset, practical and business tools.”
Laura BroderickSOMBA® Kickstart 2025“You will not believe how much you are going to learn and grow in this short 3 month period. Your growth will be exponential. What is more, you will enjoy it along the way. SOMBA Kickstart was worth every Euro!”
Liesl ViljoenSOMBA® Kickstart 2025“SOMBA Kickstart is a program that combines "doing" with "getting it" and "overcoming fears". I think that is what makes it unique.”
Lill AndreassonSOMBA® Kickstart 2025“I have loved every single step of SOMBA Kickstart. The energy, the level of support, and above else what it has given me personally when it comes to personal development and belief in myself.”
Lotta ForsbäckSOMBA® Kickstart 2025“You’ll get a sellable course ready, so go for it!”
Mari HarjuSOMBA® Kickstart 2025“SOMBA Kickstart is a great adventure.”
Marie HavrlantováSOMBA® Kickstart 2025“If you have wanted to start your online business for a time and have not succeeded yet, this is the time to get in action with a step by step program. I am very grateful for all I learned.”
Mariska BoerSOMBA® Kickstart 2025“If you want to start your online business, SOMBA Kickstart is exactly what you need. Thank you Sigrun and the team for giving me this opportunity—not only to start building my online business, but also for the deep transformation it has sparked within me. Kickstart has truly been a life-changing experience.”
Mia ErlandssonSOMBA® Kickstart 2025“SOMBA Kickstart is a full program to get started with an online business, including all the technical hurdles. Never in my life I could have fixed all of this in this short a time alone. If you want to start, dont waste your time with searching, trying and watching free classes. Book SOMBA Kickstart and you will have everything you need in place!”
Michaela GemüthSOMBA® Kickstart 2025“SOMBA Kickstart is a great way to find out how to create an online business. It takes you step by step through the process of creating a course and an upsell that follows.”
Michelle ThomasSOMBA® Kickstart 2025“SOMBA Kickstart is challenging but you’ll learn so much and understand fully what it takes to run an online coaching business. I needed to go through this experience.”
Natalie ThomasSOMBA® Kickstart 2025“SOMBA Kickstart is excellent for pushing you out of your comfort zone and getting you to finally take action and, eventually, start earning money online. This journey is stretching me in all the right ways - even though it’s not always easy, I’m grateful for every step.”
Nina BasSOMBA® Kickstart 2025“SOMBA Kjckstart shows you the exact steps you need to create an online course, and the support is fantastic from coaches, mentors and other participants.”
Pauline WoottonSOMBA® Kickstart 2025“I really learned a lot - if somebody would like to start in online business this is a very professional way to do so.”
Silvia RothböckSOMBA® Kickstart 2025“SOMBA Kickstart isn’t just a program — it’s a full experience that helps you grow both personally and professionally. In this fast-paced, digital world, the entire program felt deeply human at its core—more so than anything I’ve experienced before.”
Sonata TamulyteSOMBA® Kickstart 2025“If you really want to start your online business, I highly recommend you go with SOMBA Kickstart. The support is incredible, and also you'll find yourself in an outstanding community.”
Susanne SchelletterSOMBA® Kickstart 2025“SOMBA Kickstart gave me the clarity, structure, and confidence to finally bring my own course to life. It’s not just about learning – it’s about implementing. Kickstart changed everything for me.”
Ulrike FanderlSOMBA® Kickstart 2025“SOMBA Kickstart will help you to create an online course from scratch. You will learn so much, put these learnings in action, and gain confidence. It’s definitely worth the investment.”
Wendy KoensSOMBA® Kickstart 2025“Sigrun and her team are deeply experienced in their field that SOMBA Kickstart covers a wide range of possibilities. No matter whether you are starting your business or you are an enterpreneurial matador, everybody finds a solution for their situation.”
Zuzana MusilovaSOMBA® Kickstart 2025“I joined Advantage on May 1st to build a completely new business around my botanical art and my future online course. Looking back after a little more than two months, I can clearly see significant progress in my knowledge and confidence. I now have a much better understanding of online business, AI tools and how to develop my offer. Thank you for the support and the opportunity to learn and grow.”
Inessa FalinaBotanical Art Coach, UKSOMBA® Advantage 2026“Advantage has quickly become an essential part of how I work. While I still enjoy working in person, I use AI across many different projects: from designing workshops and creating new formats to developing keynote talks, generating fresh ideas, writing social media posts, and building my website. It has become a valuable partner for creativity and productivity in my business, and much more is to come.”
Tanja JausBusiness Mediator, GermanySOMBA® Advantage 2026“One of the things that drew me to Sigrun in the first place is her integrity. When something isn't built around SOMBA.io, she tells you: here are alternatives you can use, but we won't teach you how to use them. I don't see that honesty in a lot of other programmes out there. She's got a lot of integrity and I like that.”
Glenda GibsonArt Coach, UKSOMBA® Engage & Grow 2026 · today SOMBA® Ignite“Advantage has helped me take a huge step forward by implementing a lot. I feel fluent in using AI now, and I am always grateful that learning never stops. The program gives me orientation, and I am thankful to be part of it!”
Kathrin PichlerTime Management Expert, ItalySOMBA® Advantage 2026“I switched from Momentum to Advantage, and in just two months I have already learned so much about AI and how I can use it to help me with various tasks. I’m still amazed at what is possible to do with AI.”
Melanie RauchOrnithologist, SwitzerlandSOMBA® Advantage 2026“The timely released modules and coaching sessions are the best fit for me because I stay motivated and moving forward at a pace I can cope with, not rushing. I am also new to AI trend, but following the tech tutorials is easy, and the tools are working. I am actually happy I don't have to be a baker to have a piece of the cake!”
Lorena GonzalezRelationship Coach, UKSOMBA® Ignite 2026
“Joining SOMBA Kickstart was the best decision, and one of the best investments I ever made ... I am now a business owner!”
Asia NiedzwiedzkaYoga Instructor, PolandSOMBA® Kickstart 2025
“I am so glad that I trusted the Kickstart process, as the step-by-step guidance of Sigrun and her team helped me keep up my momentum and ensured I was always moving forward.”
Michaela GemuthSpanish Language Coach, Czech RepublicSOMBA® Kickstart 2023
The SIGRUN Show · Client interview · 2019
How to Achieve 35% Conversion on an Upsell
Therese shares why she shifted her business focus from offline to online, and how to achieve 35% conversion of her audience into new clients.
Therese BlomListen to her interview“SOMBA Kickstart changed my thinking about visibility on the internet and building an online business. I would never have thought that so many people would like to learn from me, and that I would like to be visible.”
Kirsten HildbrandtAnimal Portrait Artist, GermanySOMBA® Kickstart 2024
“I was working a 20-hour office job and selling pet portraits on the side. I always loved to draw animals and create portraits, and I wanted to have time for my daughter. I had some troubles getting her to kindergarten, and I always had to ask the office for time off when she was ill. I was never sure if I had enough holiday and so on.”
Sabine LacknerPet and Equine Fine Artist, AustriaSOMBA® Kickstart 2022
The SIGRUN Show · Client interview · 2019
The Entrepreneurial Roller Coaster and Then 80 Sales of My First Online Course
Claudia shares lessons learned during a 17-year entrepreneurial rollercoaster ride, including making 80 sales on her first online course.
Claudia NichterlListen to her interview“I can hardly believe where I am now compared to before Kickstart! Thanks to this wonderful adventure, I not only found a new path in my life and created my first online course, but I have learned so much about myself! Now, sharing my knowledge feels empowering, like having wind beneath my wings, and that is all thanks to Kickstart – bring on the next challenge!”
Natalia LowickaPhotographer, ItalySOMBA® Kickstart 2023
“My email list ended up having over 1,000 contacts during the program. My Instagram went to 1,300 followers. Facebook was about 1,000 plus, and I now have almost 900 connections on LinkedIn, so I really increased my visibility across all platforms”
Adina PetrePsychologist, NetherlandsSOMBA® Kickstart 2024
The SIGRUN Show · Client interview · 2017
How Firing Clients Clarified My Business Strategy
In this Client Case Study, Joanne Sweeney-Burke shares how firing clients led to clarity on her business strategy and overcame mindset blocks.
Joanne Sweeney-BurkeListen to her interview“Before Advantage, I'd been using AI since the day ChatGPT launched. I loved the tools, but I was piecing it all together myself. Lots of clever bits, no real system holding them together. That's what changed. Advantage gave me the whole system: the setup and the info sitting ready, so I'm not starting from scratch every time. Advantage is right at the front. I haven't found anything more tailored or more complete, and it feels custom-made for how I actually work. I love it.”
Hallfridur JohannsdottirDigital Strategist, IcelandSOMBA® Advantage 2026
From Fear of Selling to €7,500 in Course Upsells
“The accountability of Kickstart makes you do things. You don't just build - you do, you sell, and you achieve results. Sigrun helps a lot of people around the world to make their dreams come true.”
Eva BallarinHospitality Industry Consultant, SpainSOMBA® Kickstart 2024
The SIGRUN Show · Client interview · 2017
How I Did My First Six-Figure Launch
Katrin shares how she developed an action plan for her latest course and how this plan set her on the path of achieving a six-figure launch.
Katrin HillListen to her interview“I already recommended the program. I think it's a higher level than the programmes available in the nutrition area where I work. I am a Tai Chi teacher - when you learn Tai Chi, you go to the Chinese master. You go to the master if you want to be good. So I recommend Engage and Grow, definitely.”
Iva HattingerNutritionist, AustriaSOMBA® Engage & Grow 2026 · today SOMBA® Ignite
“For me, Kickstart was one of the best decisions I ever made. It's intense, so I would recommend it for people who would like to get kickstarted, but and then it's the best thing they could do. And I believe it's difficult to find other things comparable to this quality and support. Honestly, it's just amazing.”
Martina Goetze VinciSoul Planning Coach, ItalySOMBA® Kickstart 2025
The SIGRUN Show · Client interview · 2017
How Going Live Daily for 100 Days Changed My Business
Michelle joins me to share how she discovered her passion for Facebook Live, and why she decided to run 100 live videos in 100 days.
Michelle Seaton WitteListen to her interview“Before Ignite, I felt stuck. I was guessing what my audience wanted, and it wasn't working. Through Ignite, I got honest answers from real parents instead of assumptions that changed my whole offer strategy. Learning how to use AI properly was also a real shift; there's a huge difference between brainstorming ideas and actually having AI do the work for me. It works like a real assistant now, instead of me doing everything from scratch and feeling overwhelmed by too many directions. My email list has grown, even without new posts, as my existing content keeps working from people still finding my older posts. Thanks to Ignite, I went from guessing what my audience wanted to having real data, a clear direction, and content that keeps working for me even when I'm not actively posting.”
Gemma Di CarloMultilingual Parenting Coach, ItalySOMBA® Ignite 2026
From No Online Experience to Embracing AI
“SOMBA Kickstart was like a mini-university, as I had such great mentors It gave me a very good way to continue, not only in online business, but in everything I am doing.”
Tatevik AivazianPiano Teacher, ItalySOMBA® Kickstart 2024
The SIGRUN Show · Client interview · 2019
How My Online Business Took Off with Virtual Summits
Helen Maffini shares how joining a mastermind and hosting virtual summits helped her build her online business and grow as an entrepreneur.
Helen MaffiniListen to her interview“I am really proud of myself that I finished, and I have an online course ready. I would definitely recommend SOMBA Kickstart to anyone who needs support, accountability, a step-by-step approach - and some kind of kick in the butt!”
Agnieszka WisniewskiInterior Designer, GermanySOMBA® Kickstart 2025
Dr. Claudia built an €850,000 online business.
“I was stuck making €100k in revenue, with €90k expenses, for 9 years. I didn't know my value. When I started working with Sigrun, I learned how to take my business online, increase my prices and multiply my revenue without exhausting myself.”
Dr. Claudia NichterlNutritionist and Author, AustriaRed Circle 2018–2026

The SIGRUN Show · Client interview · 2018
How to Be on Maternity Leave and Run a Six-Figure Business
Katrin joins me to explain how she balanced running a six-figure business with her time on maternity leave.
Katrin HillListen to her interview“I can say SOMBA Kickstart was one of the best things I have done this year; it's definitely been my best year ever.”
Britta HohneSewing Coach, NorwaySOMBA® Kickstart 2024
Caroline replaced a €1,500 a month contractor
“Now Claude is my assistant. We have a daily meeting, a weekly planning meeting and a weekly wrap-up together. Advantage transformed my business into a more accountable one where the right things get tackled. It helped me become a CEO, rather than an amateur with a VAT number.”
Caroline ClaeysBusiness Coach, BelgiumSOMBA® Advantage 2026
The SIGRUN Show · Client interview · 2019
Taking an Offline Coaching Business Online and International
Renate Schmidt shares why she took her offline coaching business online and international, and how this pivot impacted her revenue growth.
Renate SchmidtListen to her interview“SOMBA Kickstart has impacted me tremendously in terms of how I do business, and particularly with my mindset - how I show up as an entrepreneur, and most importantly, how I show up for my clients. I did not anticipate and realize what a personal growth and personal development journey I had set myself on when I signed up.”
Claire WestlakeTravel Industry Business Coach, USASOMBA® Kickstart 2024
From No Online Experience to €64K In 9 Months
“When I joined SOMBA Kickstart, I had zero course ideas and no email list—it felt like starting completely from scratch. The past 12 weeks have been the most transformative weeks of my entrepreneurial journey so far. I've not only accomplished tangible success, but have also experienced immense personal growth beyond what I imagined possible.”
Bao NguyenSOMBA® Kickstart 2025
The SIGRUN Show · Client interview · 2019
How I Found Passion and Freedom with Online Summits on Down Syndrome
Mareike shares how she discovered her passion and created freedom by hosting online summits on Down Syndrome.
Mareike FuiszListen to her interview“If you want an online business, I definitely recommend SOMBA Kickstart. If you follow the process - and it's very well supported - you will end up with a product that is sellable.”
Genevieve HodgeBusiness Coach, ItalySOMBA® Kickstart 2024
“Moving her business online drastically increased Frida’s client base, reputation, and revenue. Frida now has tens of thousands of social media followers, over 16,000 names on her email list. In less than a year, Frida could resign from her job as a political scientist and focus exclusively on her online business. She now enjoys greater flexibility in her working life and location, enabling her to spend more time with her daughter.”
Frida TPelvic Pain Yoga Instructor, SwedenSOMBA® Kickstart 2021The SIGRUN Show · Client interview · 2017
The Sales Funnel That Turns a 70% Profit Every Month
In this client case study, Sif the Vet shares how she developed a sales funnel that consistently results in a profit every month.
Sif the VetListen to her interview“SOMBA Kickstart is a very action-driven program which really leads you through the whole process. You get a lot of support, and a lot of resources. I loved the exchange with others and the international community. Sigrun and her team are really professional, and they know what they are talking about.”
Heike Hrtd-ReppnerMovement Coach, GermanySOMBA® Kickstart 2025
“Over 3,700 people joined Laura’s 4-week course based on her social media advertising, and she made almost 200 upsells, generating over €33,000 in revenue during SOMBA® Kickstart. Laura also experienced a profound mindset change during the program, developing a sustainable long-term plan for her face yoga business and gaining knowledge, confidence and motivation.”
Laura DobrosiFace Yoga Instructor, HungarySOMBA® Kickstart 2024
The SIGRUN Show · Client interview · 2019
From Zero Subscribers to Over $10K in Online Business Revenue in 8 Weeks
Lena shares how she built an online business from zero subscribers to over $10k in 8 weeks, and how tools and mindset impacted her success.
Lena KüssnerListen to her interview
The SIGRUN Show · Client interview · 2018
How I Went From Zero to My First Five-Figure Month in Only Six Months
Anke Beeren joins me for this Client Case Study, sharing how she went from no revenue to her first five-figure month in less than six months.
Anke BeerenListen to her interview
The SIGRUN Show · Client interview · 2019
How Finding My Zone of Genius Helped Me Achieve My Financial Goals
Claudia shares how finding her zone of genius helped her achieve her financial goals, getting her on-track to a 6-figure online business.
Claudia HombergListen to her interview“I overcame my fear of getting out there with my course during Kickstart. I've been planning to do that for a very long time - I've been thinking about it for two years now If you want to get your online course done, then Sigrun is your woman. With the structured progress that Sigrun leads you through, you will get it done in 12 weeks.”
Nadine Cabrera RiveroFinancial Advisor, GermanySOMBA® Kickstart 2025“Kickstart meant that I really opened myself up to what is yet to come, and I'm so excited. Kickstart really built the foundation around what was possible, and it really rekindled my own inner spark - it was the piece that was always missing in the past. Now it just feels like the possibilities are endless, and I'm having such a good time. I'm so, so grateful for Kickstart!”
Pierrette RaymondHappiness Coach, CanadaSOMBA® Kickstart 2024“Other programs I took could not get me where I wanted to be - I could not find the first step. With SOMBA Kickstart, if you do the work, you have lots of people helping you, so you feel a connection. It was beautiful!”
Suzana MendesMusic Teacher, GermanySOMBA® Kickstart 2024“I loved being part of Kickstart, and after completing the program, I am so much more confident in my own abilities as an online entrepreneur.”
Christa LegatConciousness Coach, AustriaSOMBA® Kickstart 2023“I enjoyed huge personal development thanks to the coaching of Sigrun and her team, and I made huge strides in improving my technical skills and knowledge!”
Cornelia OdenthalBiographer, GermanySOMBA® Kickstart 2023“Thanks to Kickstart, I understood my worth, the needs of my ideal clients, and the value that my experience and knowledge provides. I discovered that keeping my insights to myself is stealing an opportunity for somebody to make a change in their life.”
Ewa CzerwinskaHygge Specialist, PolandSOMBA® Kickstart 2023“Everybody involved in Kickstart has a unique sense of determination, and the program helped me to unlock a new level of skill and experience that was inside me.”
Joanna PudoWine Industry Consultant, PolandSOMBA® Kickstart 2023“If you choose to join Kickstart, hold on – Sigrun will take your breath away and set you up for an amazing start in your online business journey!”
Laurel SantiagoIntegrative Nutritionist, USASOMBA® Kickstart 2023“Kickstart brings results and will move your online business forward!”
Marie KocábováWebsite Designer, Czech RepublicSOMBA® Kickstart 2023“Kickstart helped me grow in confidence and step outside my comfort zone every day. I learned so much, and the support from the team and other students was incredible.”
Sabina IhrigYoga Instructor, GermanySOMBA® Kickstart 2023“I learned new skills and techniques every week during Kickstart, and the program helped me face my fears and self-limiting beliefs as part of an intense and welcome growth process.”
Sanna LeinikkaCat Behavior Trainer, FinlandSOMBA® Kickstart 2023“If someone is considering Kickstart, I would recommend it, definitely, if they are really interested in doing online business. Sigrun is expensive, but she's the best of the best. That's why I made my decision, and that's what I'd say to other people too. If you want the best treatment and you want results - she cannot guarantee them, but at least you have great guidance.”
Sarka AndersovaFashion Industry Consultant, Czech RepublicSOMBA® Kickstart 2026“I would definitely recommend SOMBA Kickstart, mainly because the guidance is so great. You're taken by the hand and guided through the process. You have no time to doubt and question. You just go, and everybody around you is doing the same thing. That's really impressive, and there's a really friendly, patient atmosphere. You're all on the same trip, and this is very valuable.”
Stefanie LiedtkeMusic Teacher, GermanySOMBA® Kickstart 2025“The biggest learning I had from Kickstart is that it's okay to be yourself and be unique in your own way. Sigrun talked a lot about this, how we are all different, and we have some special things to give the world. I've grown so much during these 12 weeks, and my self-confidence has gone through the roof. Not with an ego, but I learned to believe in myself and what I can do. Now I'm teaching that to other people.”
Steinunn KristinYoga Instructor, IcelandSOMBA® Kickstart 2025“Kickstart encouraged me to take big steps forward, put boundaries in place with my ideal clients, speak up and use my voice and experience, and trust my instincts - I now feel more comfortable following my own initiative and taking risks.”
Sylvie RamelNutrition Counsellor, SwitzerlandSOMBA® Kickstart 2023“Kickstart does exactly what the name promises - it is the ultimate accelerator for starting an online business! I recommend Kickstart to anybody looking to create an online course!”
Verena GibsonBusiness Intergrator, GermanySOMBA® Kickstart 2023“SOMBA Advantage has completely changed the way I work, and I wholeheartedly recommend it to anyone running, or planning to start, an online business. Today, with the support, guidance, and AI tools provided throughout the program, I create content in a fraction of the time it used to take. AI has become an essential part of my daily work, helping me increase both my productivity and my revenue potential.”
Katrín Halldóra ÁrnadóttirHerbalist, IcelandSOMBA® Advantage 2026“Before Advantage, I had no clue about how powerful AI is. Before, I was only chatting with it, but now it has already taken some jobs from my list. I am amazed basically every day how fast we (Claude and I) can do some tasks. My personal website was created by Claude within one hour of coworking. My business website cost €600 and it took almost a month to set it up - and even then, there were still tech issues and additional costs! I feel much more powerful and definitely much ahead compared to the other people who are not so far or even familiar with AI. I love this technology, and it is great fun for me to discover what more Claude can do for me - it is really exciting learning something new almost every single day from real experts.”
Sarka AndersovaFashion Designer, Czech RepublicSOMBA® Advantage 2026“The biggest thing I learned is something that Sigrun said already in the masterclasses, which is "better done than perfect." I'm quite the perfectionist type, so I really need to stop gripping everything and just let it go. But "better done than perfect" is something that needed to be understood, because otherwise I probably would not have sent anything on Facebook yet - especially not my survey. But at last I've done it. So it's quite a start.”
Emeline HollandTeacher, FranceSOMBA® Engage & Grow 2026 · today SOMBA® Ignite“I feel at home in Engage and Grow. There are so many providers on the market. But with Sigrun and the admins, they are fantastic. Helpful with everything: the technical part, the content, putting together funnels, texts for freebies, everything. I can always have an admin or the group check something and give me feedback. You wouldn't find that with all the other providers. I simply love the community.”
Isa HartelHappiness Coach, GermanySOMBA® Engage & Grow 2025 · today SOMBA® Ignite“The biggest things I've learned? To be visible. To always have something there — a freebie, an appetiser, something to offer. And that you have to grow your email list. By doing all of that, the email list grows.”
Mickey GascoyneArt Coach, MalaysiaSOMBA® Engage & Grow 2025 · today SOMBA® Ignite“Before Ignite, I never really understood how to start a business from zero. I've been a freelancer my entire working life, but I own a job not a business with a freelance mindset. Sigrun wants us to get things done and skips all the unnecessary woo-woo that would get us sidetracked, so her workshops are some of the best I’ve participated in. It'll be even easier to keep going with all the AI tools created for us.”
Orsolya KissEnglish Language Coach, HungarySOMBA® Ignite 2026“The way Sigrun teaches is very practical. You only need to follow what she's saying. The support that Ina and the mentors gave us during Kickstart was also fantastic.”
Ana MoutinhoChef and Cooking Coach, PortugalSOMBA® Kickstart 2024“I learned so many things during SOMBA Kickstart. I learned things which need to be combined with what I want to do. I had no clue before, so I think it was a really great overview of all these little things which make up the big picture.”
Connie JaegerKnitting Coach, LuxembourgSOMBA® Kickstart 2024“SOMBA Kickstart is a journey to understand more of yourself or be aware of things that you were unaware of, no matter if you are already in online business.”
Silvia DomenghettiItalian Language Coach, ItalySOMBA® Kickstart 2024Nina joined Advantage instead of hiring a virtual assistant
“Since June this year I've been focusing full-time on my online courses and membership. Instead of hiring a virtual assistant, I joined Advantage in May. I don't have time to learn how everything related to AI works, so I need a clear path to follow step by step, which is exactly what I get through Advantage. Advantage provides coaching, technical support and mindset sessions, all of which are extremely valuable to me as a solopreneur.”
Nina LaestanderWatercolour Painting Coach, SwedenSOMBA® Advantage 2026Thanks to the push of having different modules and different ideas every week, I grew in power.
“In the beginning, I felt I was not able to do anything. Who’s gonna follow me? Can I really teach anything? I have no idea. I don’t have my own business. How could I sell my business when I don’t have anything? But thanks to the push of having different modules and different ideas every week, I grew in power.”
SOMBA® Kickstart 2025
Carmen HerraizInstinct Coach, Spain“I really love the step-by-step process of SOMBA Kickstart, and I feel that it taught me a lot to create the foundations for my business.”
Catarina RebeloMoney Mindset Coach, PortugalSOMBA® Kickstart 2025“If you are looking for a program to get your online business up and running in a short time, Kickstart is the ideal choice!”
Hulda Karen PétursdóttirStrength Coach, IcelandSOMBA® Kickstart 2023“Joining Kickstart was a great decision, as the program taught me about business strategy and offered plenty of help and support. As Kickstart is so well thought out, all I had to do was follow the process to get results!”
Petra MantheyLife Coach, GermanySOMBA® Kickstart 2023“Kickstart gave me the exact right boost to start my business as a lifestyle coach. Maybe just as importantly, it gave me confidence that I can DO this!”
Aimée KweeSOMBA® Kickstart 2025“I've taken many courses, but I've never experienced anything like SOMBA Kickstart.”
Alicja SymelaSOMBA® Kickstart 2025“Despite a lot of overwhelming feelings and fears, I always had the support I needed during SOMBA Kickstart. It was the best thing that ever happened to me.”
Andrea FranzelSOMBA® Kickstart 2025“I underwent huge personal development during SOMBA Kickstart - I am not the same person anymore. The Kickstart program has given me new role models - so many women have been on this journey together. Simply do it!”
Anna PostSOMBA® Kickstart 2025“I feel very alive and am really looking forward to what the future holds. I do not regret for a second joining SOMBA Kickstart.”
Annika LundströmSOMBA® Kickstart 2025“SOMBA Kickstart was a game-changer for me, giving me the confidence to turn my ideas into a real business. It was the push I needed to get started!”
Asteroula TasiouSOMBA® Kickstart 2025“SOMBA Kicksart is an amazing journey! One of the best things I have done in my life, and I am so proud over myself for making the decision to join this ride!”
Camilla KinderlövSOMBA® Kickstart 2025“I don’t know any program on the market that comes close to SOMBA Kickstart. I would join again in a heartbeat — and I am truly grateful to myself for having made this investment. I can’t remember ever having learned so much in such a short time in my life.”
Christina RüdenauerSOMBA® Kickstart 2025“In just 12 weeks with SOMBA Kickstart, you can get more things done than in 6 months - in the end, you will look back and not believe how far you have come in just a short time!”
Claudia SilberborthSOMBA® Kickstart 2025“SOMBA Kickstart will guide you by the hand from an idea to delivery - all in one. Without Kickstart, I would still be brainstorming what I want to bring to the market.”
Edyta NalesSOMBA® Kickstart 2025“Thanks to SOMBA Kickstart, I had participants from 22 different countries take my course. That wouldn’t have happened if I hadn’t taken the training myself – I would’ve been sitting at home, tweaking things and wanting everything to be absolutely perfect. I now have a fantastic online course that I’ll be able to sell in the future – and it’s already received such wonderful testimonials.”
Ella EngströmSOMBA® Kickstart 2025“SOMBA Kickstart took me from zero to clarity in just a few weeks, helping me move past perfectionism and procrastination and step into flow. You could say I found my purpose!”
Emilia Scherlund LindbergSOMBA® Kickstart 2025“SOMBA Kickstart has truly changed my life. I`m not the same person as I was before this program. as I have made so many mindset leaps and steps out of my comfort zone!”
Gabriele HaselbergerSOMBA® Kickstart 2025“SOMBA Kickstart really changed the way I want to run my business, giving me the tools and momentum I was longing for. The amount of knowledge I gained is truly priceless., and now I know for certain that this is what I'm meant to be doing.”
Gianine StrangSOMBA® Kickstart 2025“Joining SOMBA Kickstart is a no-brainer - it is one of the few programs that will inspire you to actually implement the teachings and take action.”
Helen LundgrenSOMBA® Kickstart 2025“If you’ve been wanting to start an online business and are wondering how to go about it, SOMBA is the best choice you can make.”
Irene TorstensenSOMBA® Kickstart 2025“If you’re thinking about starting an online business, I would absolutely recommend SOMBA Kickstart. It was intense to juggle my job, kids, and the course – but every sleepless night and every bit of effort was absolutely worth it. Thank you!”
Isabella Bendl-PeschelSOMBA® Kickstart 2025“SOMBA Kickstart has practical tips and accompanies you in your journey more than other programs would be doing. The program is well-structured and simple, with an immense support team.”
Iva AbenSOMBA® Kickstart 2025“SOMBA Kickstart has been a totally transformational program. I would happily recommend this to all my friends.”
Jane OppegaardSOMBA® Kickstart 2025“SOMBA Kickstart was a game-changer for me! It’s not just another business course—it pushes you to take action from day one. If you’re serious about launching your online business, this is the best place to start!”
Jessica Mattsson FargnoliSOMBA® Kickstart 2025“Thanks to SOMBA Kickstart, I no longer see myself as a lesser version of my younger self, but as an awesome, more experienced force to be reckoned with. A huge thank you to Sigrun and the amazing team!”
Jo HolleranSOMBA® Kickstart 2025“SOMBA Kickstart is a very clear and effective program that I recomend to anyone that wants to kickstart an online course business. I have learned more in 12 weeks than in 5 years, and grown in so many ways.”
Karin BondesonSOMBA® Kickstart 2025“I would definitely recommend SOMBA Kickstart to someone who knows that there's no other option but to fully commit and trust the process. If you’re ready to grow, stretch, and take bold action, this program can be a game-changer.”
Katarina BertusekSOMBA® Kickstart 2025“SOMBA Kickstart was a challenging process—both practically and emotionally—but absolutely worth it. You’ll experience a huge transformation, learn so much, and grow on both a personal and professional level. It pushes you out of your comfort zone in the best way, and it honestly shifts your mindset forever.”
Katja (Ekaterina) BjerrumSOMBA® Kickstart 2025“I joined SOMBA Kickstart to learn the practicalities of online business and to reach financial stability. This program allowed me to see many new possibilities for the startup and growth of my business. The journey has been very rewarding—with many "a-ha!" moments and lovely people I’ve met along the way.”
Larissa GorbatikhSOMBA® Kickstart 2025“SOMBA Kickstart is a powerful way to take action on a course idea. providing the structure and motivation to get it done! The step-by-step system, expert guidance and community energy make it so much easier to move past barriers and get an online business started!”
Laura GhercaSOMBA® Kickstart 2025“If you are interested in online business, and want to know whwhat is needed to make it happen, SOMBA Kickstart gives you lots of information in a tight schedule and short period of time. You learn the process by doing and implementing to find and test your idea and go through the process with a supportive international group and coaches.”
Leila ViitalaSOMBA® Kickstart 2025“SOMBA Kickstart will definitely kick you into action. The program is extremely well structured, and you do move forward! The course I created was better than any program I have previously developed because of the excellent guidance and insights provided by experts.”
Lisa Sennhauser-KellySOMBA® Kickstart 2025“If you want to learn how to build an online course step-by-step and actually make it happen, then SOMBA Kickstart is exactly what you're looking for. Professional, easy to follow, and super accessible - it's been exemplary.”
Lotte and Jørgen MichaelsenSOMBA® Kickstart 2025“SOMBA Kickstart is a fast track to launching your online business. It’s a very solid, intense, and essential programme delivering great value.”
Magdalena KamińskaSOMBA® Kickstart 2025“Do SOMBA Kickstart at all costs! Not only do you learn how to develop your offer and attract the first participants, but you also build up an incredible amount of self-confidence. The clear structure, motivated support and positive energy in the community make all the difference.”
Marion BohlenSOMBA® Kickstart 2025“SOMBA Kickstart was wonderful, and I loved the fast pace. Thank you so much for all your efforts and positive vibes!”
Marlene EmigSOMBA® Kickstart 2025“I have many years of experience in my industry but the online world was a new challenge for me. SOMBA Kickstart gave me exactly what I needed: a clear plan, motivation, energy and, most importantly, a system that works. In just few weeks i achieved more that 400% growth in online sales and I know it is only the beginning!”
Martyna mazelaSOMBA® Kickstart 2025“SOMBA Kickstart was a great Rollercoaster. I learned a lot and was very proud of myself that I achieved a really great course and - what's even worth more - great confidence in selling it.”
Michaela SteidlSOMBA® Kickstart 2025“SOMBA Kickstart was perfect for me, starting with a mailing list of 0, as it takes you by the hand and starts from the ground up. This was a complete process and I have come out of this an absolutely different person with a ton of new knowledge to apply going forward. It was an amazing experience and I really loved it every step of the way.”
Mickey GascoyneSOMBA® Kickstart 2025“SOMBA Kickstart was an incredible learning experience for me. I feel much more confident and prepared to succeed in my online business journey.”
Naomi DongelmansSOMBA® Kickstart 2025“SOMBA Kickstart is a great program where you learn a lot, create a lot, and grow beyond several comfort zones in a short amount of time. If you want to become active online, this is exactly the right thing for you.”
Pascal VonlaufenSOMBA® Kickstart 2025“SOMBA Kickstart is the best opportunity if you want to act instead of just thinking. If I ever have a new idea for my business, I will always start it with Kickstart again.”
Petra LerschSOMBA® Kickstart 2025“SOMBA Kickstart is a journey inside yourself, your work and your relationships. Do it if you can.”
Rosalba FioreSOMBA® Kickstart 2025“If you are ready to have a shift and make a change in starting your online business, this course will drive you all the way!”
Sook Ping ChowSOMBA® Kickstart 2025“During the process of SOMBA Kickstart, business becomes like an easy game. It's a time full of focus, and it's amazing how much I learned about online business and selling in this empowering community.”
Tanja ZilgSOMBA® Kickstart 2025“SOMBA Kickstart offers you the support and knowledge you need for your new or next online course - how to create, market and sell it.”
Therese BlomSOMBA® Kickstart 2025“I work different since I began SOMBA Kickstart; I am far more productive, I have no problem with perfectionism anymore, and my whole life is feeling better now then before. I recommend Kickstart to everyone who wants to start an online business and has the time and energy to work seriously on it.”
Yvonne FlöperSOMBA® Kickstart 2025“Before joining Advantage, my focus and positioning were far less clear, and I struggled with visibility. Advantage completely sharpened my offer and strategic value. Today, I am directly attracting my ideal target audience. I’ve already plugged major gaps in my model, and staying part of Advantage is an absolute no-brainer - it has completely changed the dynamic of my business.”
Christine Boers-DoetsHealthcare Professional, NetherlandsSOMBA® Advantage 2026“I’m really enjoying SOMBA Advantage. I’m completing tasks that I would otherwise have put off for months in just a few days - sometimes even hours. Building my business with Sigrun means 100% focus; it can feel overwhelming at times, but it’s also 100% worth it. I love it!”
Doris HeidlerSpiritual Coach, AustriaSOMBA® Advantage 2026“Before I started with Advantage, I had almost no idea or plan for how I wanted to grow further. Now I already see so many possibilities, and I definitely have lots of ideas and a clear vision of how I can continue to grow. Behind Advantage is a great team and a great community; you never feel alone and always get support, no matter where you are in your journey.”
Tina LaubeMusic Teacher, GermanySOMBA® Advantage 2026“I joined Sigrun’s world to really have step-by-step support for implementing what I have wanted to do for years. I had paid for similar platforms and tutorials before, but never set them up, so in comparison, I have made fantastic progress in Ignite. The steps from ideal client to freebie list building, selling and webpage have been logical and comforting, cutting down overwhelm, timed right for my pace.”
Anna Ritamäki-SjöstrandEnergy Medicine Clinical Practitioner, FinlandSOMBA® Ignite 2026“Before Ignite, I was getting and following lots of information and tools, sometimes with contradictory advice. Ignite gives me a bird's-eye view, a strategy and a plan that I can follow, with prioritisation. Ignite also gives me access to a helpful community and support with the hours to join regularly, so I no longer feel alone in my entrepreneurial journey.”
Sophie PerrinFaith-Based Educator, FranceSOMBA® Ignite 2026“The Ignite setup allows me the operational flexibility to manage a high-touch coaching and skill-development program smoothly from a distance, giving me the freedom to travel and work remotely while staying fully aligned with my business values.”
Anna LewandowskaCeramic Artist, PolandSOMBA® Ignite 2026“I joined Ignite in July to start creating an online business from scratch. I have had some ideas of what I would like to do for months or even years, Ignite offers me the practical framework to get things working. Thank you so much!”
Vasilescu CatalinaBiomedical Scientist, GermanySOMBA® Ignite 2026

The SIGRUN Show · Client interview · 2019
How to Get 137 Sign-Ups for Your Brand New Online Course
Juliane shares how she got 137 sign-ups for her brand new online course, and how it led to developing her online coaching services.
Juliane DavidshoferListen to her interview“Kickstart allowed a transition from helping 13 people to being able to help thousands of people at the same time - to be able to reach people from all over the world. Going online this way has helped so many more women with pelvic pain and it's just incredible. I'm just so thankful how many women I can help every day, thanks to Sigrun.”
Frida T - Interviewed 2024Yoga Instructor, SwedenSOMBA® Kickstart 2024
“Advantage has completely changed the way I work. The coaching, the advice, the tools - they've made my day-to-day so much lighter. Things that used to sit on my list for days now get done, and I'm not carrying all of it on my own anymore. There is not a a single day I'm not grateful I made the decision to join.”
Magda KazoliPersonal Stylist, GreeceSOMBA® Advantage 2026
The SIGRUN Show · Client interview · 2017
The Transformation from Impossible to Possible
Learn how to achieve the impossible in your online business from Esther de Charon, an entrepreneur who overcame obstacles to enjoy success.
Esther de CharonListen to her interview“When I joined Kickstart, it was very obvious from the first moment that everything in there is very, very well thought out. The structure, the amazing team, Sigrun's overview of everything. If you are serious about creating a business, join SOMBA Kickstart. Don't even think about it. There's no better place to be. The tools, the knowledge, the expertise, the trustworthiness, the support - everything is there. You don't need to look anywhere else.”
Magda KazoliFashion Industry Consultant, GreeceSOMBA® Kickstart 2026
From Scattered Courses to €100K Program Success
Veronika MatysovaWriting Coach and Author, CzechiaSOMBA® Kickstart 2021
The SIGRUN Show · Client interview · 2017
Entrepreneurship is a Transformational Personal Development Journey
Marian Joos joins me for a Client Case Study to discuss how becoming an entrepreneur can be a transformational personal development journey.
Marian Nielsen JoosListen to her interview“After working on my own for so many years, I had become exhausted. Having Sigrun and her team in my corner, together with a community of entrepreneurs who genuinely support each other, has given me the confidence and energy to keep building and sharing my work with the world. For me, Advantage has been exactly the support, community, and momentum I was looking for.”
Celest ImenuelesDog Trainer, SwedenSOMBA® Advantage 2026
“In the beginning, I felt I was not able to do anything. Who's gonna follow me? Can I really teach anything? I have no idea. I don't have my own business. How could I sell my business when I don't have anything? But thanks to the push of having different modules and different ideas every week, I grew in power.”
Carmen Herráiz CoboInstinct Coach, SpainSOMBA® Kickstart 2025
The SIGRUN Show · Client interview · 2017
How I Did My First Five-Figure Launch
In this Client Case Study, Lisa Peek joins me to share how she successfully created and marketed her first five-figure online launch.
Lisa PeekListen to her interview“For the price that you pay, you get so much more than only the program. I would recommend it to everyone who wants to take a step and is unsure, or isn't ready for something bigger yet. When you're at the step of getting more leads, doing your course, building everything - you can do all of this in Engage and Grow.”
Bianca SchockbäumerPet Portrait Artist, GermanySOMBA® Engage & Grow 2025 · today SOMBA® Ignite
From 1-1 To €28,179 Course With A Small Niche
“My free 4-week online course helped hundreds of people. I saw the impact my course had, and that showed me that I really need to look further into the online business - especially as I made 34 upsells, which came to over €28,000.”
Gry Eskeland Dog Trainer, NorwaySOMBA® Kickstart 2025
The SIGRUN Show · Client interview · 2018
How Focusing on One Thing Changed Everything
Learn how focusing on one thing transformed Kicki Westerberg's business, and discover the step-by-step process she used to achieve growth.
Kicki WesterbergListen to her interview“I've been a perfectionist all my life, and that has held me back. I never thought things were good enough to move forward. Now I've learned: get it done. If it's not perfect, you adjust on the way. When I was doing my course, I kept thinking: this is not good enough. And at the end of the day, I got fantastic reviews. I was like: wow. Sigrun and her team were right - it doesn't need to be perfect. It just needs to be done. People appreciate the content, what they are getting, not the perfectionism. That has really helped me put things into play.”
Maria MagnussonHolistic Health Coach, CanadaSOMBA® Engage & Grow 2025 · today SOMBA® Ignite
From Expensive Hobby To Multiple €10K Launches
“SOMBA Kickstart got me to the place where I think about what I do as a business. Before, I had an expensive hobby. SOMBA Kickstart has really given me the belief that I can take what I do out into the world. There are people out there who need what I do.”
Pia DavisWomen's Health Coach, UKSOMBA® Kickstart 2024
The SIGRUN Show · Client interview · 2018
How I Got Over My Bullies by Taking My Business Online
Martha joins me for a Client Case Study, and explains how taking her business online helped her overcome bullies from her past.
Martha PelkmanListen to her interview“Before Ignite, my work mattered deeply to me, but it felt scattered - I was struggling to turn strands into a clear, sustainable rhythm. I am autistic and have lived with ME for more than 30 years, so conventional advice about pushing harder, showing up everywhere and producing more simply does not work for me. I needed a way to become more visible without abandoning my values or exhausting myself. Ignite has helped me keep moving through small, steady actions. I now have more structure, confidence and consistency, and I am no longer assuming that visibility has to mean burnout.”
Jean D ReidLife Coach, UKSOMBA® Ignite 2026
From Struggling On Her Own To €13K Online Course
“Before joining Advantage, things were already going well for me. However, I now work differently. Through Advantage, I learned to use Claude skills that have completely changed my day-to-day efficiency, and have freed up real time in my business. I'm faster at writing social media posts, building slides for my course, and drafting emails. I even learned to build my own custom skills and agents. I now have a full content operating system for my business. I have a level of overview and speed I didn't have before, and while I'm doing the same great work, I’m doing it much faster and more consistently.”
Hrund ValgeirsdottirNutritionist, IcelandSOMBA® Advantage 2026
The SIGRUN Show · Client interview · 2018
How I Took a Leap of Faith and Created My First Online Course
Sandra joins me for this Client Case Study episode to share how taking a leap of faith led to her creating her first online course.
Sandra Djukanovic-WolbersListen to her interview“I did not have to watch 20 tutorials and then still not understand what to do and what's the right choice. SOMBA Kickstart just provides the information needed, and that's absolutely perfect.”
Andrea FrevelTCM Practicioner, AustriaSOMBA® Kickstart 2024
Claudia went from a local fabric shop to €700K teaching online.
“I had a tiny fabric store and was running offline sewing classes. I was doing okay, but not really making a lot of money. In my first launch I made more than €15,000 in less than 10 weeks. Now I'm making €700K a year in my online business.”
Claudia WittickeSewing Coach, ItalyRed Circle 2020–2026

The SIGRUN Show · Client interview · 2018
From a New Business Idea to a First Sale
Insa shares her journey from a new business idea to a first sale, and the breakthroughs she had after joining a curriculum-based mastermind.
Insa KünkelListen to her interview“In total, I generated €7,000 in revenue during Kickstart and I absolutely recommend the program. Go for it. You'll get wonderful help every time. It's a very clear path, step for step. And after the four weeks, if you're going on and doing the work, you have a wonderful product.”
Carmen ReuterLeadership Coach, GermanySOMBA® Kickstart 2026
It is possible to go through a huge transformation in your life, to learn how to make a huge fortune, and to meet a huge community of extremely positive, supporting people
“Do you think that it is possible to go through a huge transformation in your life, to learn how to make a huge fortune, and to meet a huge community of extremely positive, supporting people – all in just 12 weeks of hugely satisfying work? Well, it is possible. Join SOMBA® Kickstart and you will see.”
SOMBA® Kickstart 2025
Ewa PyrczakLanguage and Vocabulary Coach, Poland
The SIGRUN Show · Client interview · 2017
How I Started in Online Business and Had My Best Launch Ever
Maria Husch joins me to share how she doubled her online challenge engagement and had her best online program launch ever in her business.
Maria HuschListen to her interview“If you have no idea about online business and you are the type to overthink and not to take action, then I would definitely go with the program! You are forced to take action, and that's actually a very good thing. I don't know if there is another program like this out there to really motivate you and bring you to a point where you really take action.”
Dani BörgerBusiness Consultant, GermanySOMBA® Kickstart 2025
“Last year, I sold one premium program. And the customer sent me photos of the completed room - it was exactly the same as we did in the rendering. I was so excited. That pushed me. That's what it's about - not only the speed, not only the strategy. When you see the results, when you see you're making a difference, that pushes you.”
Agnieszka WisniewskiInterior Designer, GermanySOMBA® Engage & Grow 2026 · today SOMBA® Ignite
The SIGRUN Show · Client interview · 2019
How I Quadrupled My Prices Within a Year
Elisabeth shares how she pivoted her career in the corporate world to become a successful Energy Coach - quadrupling her prices as she did so.
Elisabeth EngelListen to her interview“SOMBA Kickstart helped me realize what it takes to run a business, and realize that selling is serving more people. That kept me pushing through glass ceilings that I wouldn't break through myself.”
Georgina PeardMenopause Coach, SwitzerlandSOMBA® Kickstart 2025
“Annette’s online business has continued to grow and scale since completing SOMBA® Kickstart. Annette joined Momentum 360°, and now runs a successful membership program for her clients. In 2025 Annette enjoyed her biggest launch yet, enjoying revenue of over €13,000, and she is just getting started!”
Annette GevatterWatercolour Painting Coach, GermanySOMBA® Kickstart 2024
The SIGRUN Show · Client interview · 2017
How Success Can Look Like a Failure When You Launch
Martina shares her story and explains how success can sometimes look like failure when you launch, and what she learned from launching.
Martina FuchsListen to her interview“SOMBA Kickstart was a great success. I changed my mindset 180 degrees. I understood my mistakes, what I needed to achieve, what I needed to improve, and what knowledge I needed.”
Ilze Palmbaha-ZvirbuleAccounting and Auditing Finance Coach, LatviaSOMBA® Kickstart 2024
“Kirsten’s 4-week course attracted over 630 sign-ups and she made €8,000 in revenue from her upsells. Perhaps just as importantly, SOMBA® Kickstart changed the way Kirsten feels about online visibility. Kirsten was delighted to learn how many people wished to learn from her, and continued her journey as an animal portrait artist in Momentum 360°.”
Kirsten HildebrandtAnimal Portrait Artist, GermanySOMBA® Kickstart 2024“I have never learned so much about business! I'm so happy with the whole SOMBA Kickstart journey. I would do it again, and I would recommend it.”
Kurt HörmannInstinct Coach, GermanySOMBA® Kickstart 2024“The biggest thing Kickstart gave me was strategy. Before, I was completely reactive. I'd look at my situation and think "I need to sell something," then scramble to put something together. Now I understand that a business needs a system, not just bits and pieces. I'm building a strategy for the whole business. That shift matters even more to me now because next year I'm stepping back from school to focus on this full time. I'm already seeing the difference. I ran a webinar recently and achieved a 17% sales conversion rate. The momentum is real.”
Liv StovelandSinging Coach, NorwaySOMBA® Kickstart 2026“In Poland, we say that if you're overthinking something, you're splitting one hair into four different things. This is what was happening to us before Kickstart. This was the biggest thing we learned in Kickstart - that things are better done than perfect.”
Marta Lindner and Magdalena KamińskaArchitects, PolandSOMBA® Kickstart 2025“If you're considering joining SOMBA Kickstart, I would definitely recommend it. It isn't a programme where you get given a pile of ideas and left to figure it out - you are guided through the entire process from the very beginning to launch. The support was tremendous. Something really extraordinary. I felt like I was part of a community from the first day to the last. My voice was heard. My questions were always answered. That kind of support changes everything.”
Radka KucharcikovaEducator, SlovakiaSOMBA® Kickstart 2026“SOMBA Kickstart is life changing. I'm starting to think about what I can do with the rest of my life in different ways than six months ago, which is amazing.”
Tihana KlepicCroatian Language and Culture Coach, CroatiaSOMBA® Kickstart 2024“Do not waste your time or energy on inferior online business programs – Kickstart will give you everything you need, and more!”
Agata Jukuszko-SobockaBusiness Sketch Artist, PolandSOMBA® Kickstart 2023“I was looking for flexibility in my working life, as I have two young children that take up a lot of my time, and Kickstart taught me how to create a contemporary, high-quality international online course.”
Dana Indane-SurkieneVoice Trainer, LithuaniaSOMBA® Kickstart 2023“The guided steps to creating an online course in Kickstart really work, even if you are starting from zero!”
Gaby StatlerGynaecologist, GermanySOMBA® Kickstart 2023“SOMBA Kickstart is a holistic course, and the coaches believed in all of us - that mindset and their belief in you never ends. SOMBA Kickstart really empowered me; it was fantastic and now I feel like I can take over the world.”
Irene DunneFace Yoga Instructor, IrelandSOMBA® Kickstart 2025“Kickstart taught me a great deal about the world of entrepreneurship, and I underwent a great deal of personal growth.”
Marianne DornAccountant and Tax Consultant, AustriaSOMBA® Kickstart 2023“I had no idea how to set up an online course when I signed up, but Kickstart guided me through the process from the beginning.”
Marja KihlbergHolistic Nutritionist, SwitzerlandSOMBA® Kickstart 2023“The step-by-step approach of Kickstart helped me learn how to trust myself and my talent and to know my worth, and I now have an amazing online course that I never thought I was capable of producing.”
Pasqualina RaspaoloChef and Nutritionist, USASOMBA® Kickstart 2023“I had 1,100 sign-ups to my free course and made just under €5,000 euros, which covered my investment in Kickstart. But the biggest thing was finally understanding how online business actually works. I was throwing spaghetti at the wall, trying everything, and nothing was sticking. If Kickstart comes your way, definitely take it up. If you're a female entrepreneur who wants to create a scalable online business, this is the course for you.”
Sarah BerryCeramics Artist, FranceSOMBA® Kickstart 2026“I would definitely recommend SOMBA Kickstart. I've done many, many programs, and this is by far the best program I have ever joined. I really got the results I wanted. I learned everything I needed, and also the delivery and the value is just incredible. It really is. I was really blown away by the amount of support we get and the fast support.”
Shabnam FaltenbacherTransformation Coach, GermanySOMBA® Kickstart 2025“During Kickstart, I developed self-confidence and courage, and also learned about working online - the do's and don'ts of doing something online and working with this theme. I really felt I that was wonderful. I really felt I found my voice when I did that. I absolutely recommend SOMBA Kickstart, as I had been quite stuck with all kinds of ideas and needing to get things perfect and not getting anywhere. Kickstart got me unstuck, and got me going again.”
Sigurborg Kr. HannesdottirBiographer, IcelandSOMBA® Kickstart 2025“Kickstart offered me what I needed to gain the courage and experience to move forward with an online business! I learned how to create an online and market an online course, and I was introduced to a range of new technology and software solutions.”
Susanne RyserNutrition Counsellor, SwitzerlandSOMBA® Kickstart 2023“Kickstart was worth every cent of my investment, and I am hugely proud and grateful for what I achieved during the program. I underwent huge personal and professional growth, and I feel like the person that completed Kickstart is completely different from the woman that signed up.”
Tanja MurthNutrition Coach, AustriaSOMBA® Kickstart 2023“I think Kickstart is a really great possibility to grow, because there's no option to stop. You just keep going with this great support. I'm proud of myself that I started with something I knew nothing about. I had the support from all the Kickstart team and my husband, but I feel it is great to do something for myself and not be employed, with somebody telling you what to do.”
Uta HerrmannDecluttering Coach, GermanySOMBA® Kickstart 2025“Advantage is such a fantastic program. We’re so well taken care of, and we learn an enormous amount about using AI and Claude agents - I never could have accomplished what I do today without Sigrun and her amazing mentors. I honestly can’t understand how they ever find time to rest, given how much they’ve learned about AI and how generously they share that knowledge with us!”
Liv StovelandSinging Coach, NorwaySOMBA® Advantage 2026“I have learned things I never imagined possible - like AI agents taking care of my business and sparing me hours of manual work. AI helps me to plan my day more effectively, makes changes to my calendar within a minute, writes draft replies to my clients , designs sales pages for me, and has made my business more visible online almost overnight! Since I have so much on my plate and almost no outside help, my AI agents are the best team I could ask for - available at a click, any time, ready to strategise and execute.”
Žaneta ČėsnienėLife Coach, LithuaniaSOMBA® Advantage 2026“The biggest thing I've learned is the full process: knowing the ideal client, surveying them, creating the freebie, promoting the freebie. There is not one specific point I can single out - they're all important, and you have to work on all of them together. That's why the process is very, very good for me, because you go step by step, you learn, and then you can grow.”
Agnes RivaolMath Tutor, FranceSOMBA® Engage & Grow 2025 · today SOMBA® Ignite“I'm from the generation where Instagram and Facebook and online marketing simply isn't my forte. I knew I needed to learn how to reach people - properly, strategically - and that's what brought me to Engage and Grow. Before, I just wanted to help everybody. The programme helped me narrow that down to leaders - high-end business people aged 40 to 55, starting the next phase of their lives.”
Marijke TrompLife Coach, NetherlandsSOMBA® Engage & Grow 2026 · today SOMBA® Ignite“The biggest thing I've learned is having a structure, a process, and steps to follow. And I appreciate that Engage and Grow comes with access to the all-in-one software - instead of starting from scratch across multiple different platforms, you get it all in one. It's a good combination of having all the tech you need available, and having personal support from the coaches.”
Randi Dovland AndersenQuilter, NorwaySOMBA® Engage & Grow 2026 · today SOMBA® Ignite“Before joining Ignite, I felt like I was all over the place. I had lots of ideas and was working hard, but I didn't have a clear strategy or a structured business foundation. I wasn't sure how to put all the pieces together. Ignite has helped me build that foundation. I've learned an enormous amount, not only about marketing and systems but also about building a business in a way that feels aligned with who I am. I'm incredibly grateful for this community. It has given me confidence, direction, and practical skills that I simply didn't have before.”
Gosia MiernikCounsellor and Therapist, UKSOMBA® Ignite 2026“Don't think about it - just join SOMBA Kickstart. You will discover yourself again and learn so much about yourself. It's incredible.”
Aneta SucovaCareer Development Coach, Czech RepublicSOMBA® Kickstart 2024“I would definitely recommend SOMBA Kickstart. I think it's a very good process to get clear on what you want and how you can do it if you want to be online.”
Ditte SmedegaardMovement Therapist, DenmarkSOMBA® Kickstart 2025“I never did an online class or anything like that before SOMBA Kickstart. I've learned so much - not only about online courses, but also making landing pages and advertising on social media. It opened my eyes to what's possible.”
Jacqueline SavelkoulSewing Coach, GermanySOMBA® Kickstart 2024From designing her online business in her head to building assets in hours with AI
“I have been planning on quitting my teaching job and 'designing' my business in my head for years. The only problem is that I have no experience with business, let alone an online one. Among other things, I realised that I won't be able to do this alone. With Ignite, I now have a coworker, Claude, which makes building my business more fun and less lonely. The AI skills Sigrun has shared with us make this job easy to accomplish. Claude is helpful in suggesting things and takes feedback from me, which he remembers next time.”
“**Learning to work with Claude is a gamechanger! I have definitely saved many hours of work designing my freebie and social media posts with him** compared to my lonely attempts at using Canva (which I earlier found very frustrating and time-consuming, so much so that I procrastinated for weeks in creating my first freebie before Ignite and I have fallen behind). Now with Claude I created not one but two freebies I really like in a couple of hours!”
Zita SzigetiYoga Teacher and Ayurvedic Massage Practitioner, HungarySOMBA® Ignite 2025SOMBA® Kickstart showed us how to help even more families - we attracted over 2,000 people to our free course!
“After 25 years and a bestselling book, we thought we knew it all. But SOMBA® Kickstart showed us how to help even more families – we attracted over 2,000 people to our free course! Now we can serve everyone, regardless of their budget, and that gives me such peace inside.”
SOMBA® Kickstart 2024
Leonia MrgoleParenting Coach, Slovenia“I was passionate about drawing and creating art, and the only reason I had never pursued this as a career was fear and imposter syndrome. I cannot thank Sigrun and her team enough for truly changing the direction of my professional life.”
SOMBA® Kickstart 2023
Cora Boer“I started from nothing and delivered a course - that was something quite huge.”
Maria Raluca DutulescuWork/Life Balance Coach, RomaniaSOMBA® Kickstart 2025“I don't think I have ever learned as much in 3 months as I did in this course. It was a very well invested money in my online business!”
Agata ZborałaSOMBA® Kickstart 2025“SOMBA Kickstart is a proven system to create and launch your first online program and to get more self-confidence in approaching clients.”
Agnieszka PiotrowskaSOMBA® Kickstart 2025“I am completely in love with SOMBA Kickstart. The program is dynamic, perfectly structured and organized, and provides lots of knowledge.”
Anastazija BabičSOMBA® Kickstart 2025“If you're serious about turning your ideas into reality, SOMBA Kickstart is a fantastic opportunity to take that leap!”
Andrea MolnarSOMBA® Kickstart 2025“Join SOMBA Kickstart if you want to start on an online business, but have no tech skills or knowledge about how to do so. This is a step by step program where you learn everything from scratch.”
Anette Rasmussen HalsanSOMBA® Kickstart 2025“SOMBA Kickstart is the best program ever. Thanks to all the support, I could finish the program alongside my job and young kids. Thank you, everyone, for making this happen!”
Anouk Aukema-HartmanSOMBA® Kickstart 2025“If you want to build an online business but don’t know where to start, SOMBA Kickstart is exactly what you need. It teaches you everything you need to know about the online business world - and the best part? It’s so much fun!”
Barbara LanglSOMBA® Kickstart 2025“SOMBA Kickstart was the most intense business mentoring I have done so far. You will find people that lift you up onto the next level! Thank you very much for this incredible journey.”
Bianca KuxSOMBA® Kickstart 2025“SOMBA Kickstart opened a new horizon to me, the world of online business that I was so unfamiliar with. I have already told my friends about this program and how powerful it is!”
Chrysa(fenia) PardalidouSOMBA® Kickstart 2025“SOMBA Kickstart is a highly valuable online program—especially if you're committed to getting things done!”
Cornelia BöhmSOMBA® Kickstart 2025“Don't hesitate, trust the experience of Sigrun and just to it. You won't regret it! I was surprised how much fun SOMBA Kickstart was.”
Dorine HolmanSOMBA® Kickstart 2025“SOMBA Kickstart will take you for a ride, breaking your internal barriers of not moving forward, and guiding across the finish line. There is no way you can fail. if you are ready to put in the work!”
Ella GrosseSOMBA® Kickstart 2025“I am so proud of the things I achieved in SOMBA Kickstart, and would recommend this course to anyone who is serious about getting their online business started.”
Emma ReedSOMBA® Kickstart 2025“SOMBA Kickstart is the fastest way to start an online business, learning what to do without distraction. I recommend Kickstart to everybody who seriously wants to start an online business.”
Gabi MladenovicSOMBA® Kickstart 2025“I 100% recommend SOMBA Kickstart. During this amazing journey, I grew both as a person and as a business owner. I’ll miss the energy and support the program provides.”
Halla BjarnadóttirSOMBA® Kickstart 2025“Joining SOMBA Kickstart will make you do the work, instead of thinking about it, and will change your business forever. This has been an amazing experience, and I have learned so much in these 3 months.”
Helle Cathrine AmundsenSOMBA® Kickstart 2025“With SOMBA Kickstart, you don’t just create an online course – you grow on many levels. It's a journey that’s absolutely worthwhile.”
Ida ConteSOMBA® Kickstart 2025“SOMBA Kickstart made me learn so much about how to build my first online course and to trust the process! I am very grateful that I invested in this opportunity.”
Isabella HabijanSOMBA® Kickstart 2025“SOMBA Kickstart guides you step by step through a transformative journey.”
Jaana LaitinenSOMBA® Kickstart 2025“The 4-week free course framework taught in SOMBA Kickstart is truly amazing! If you pour your trust and belief into it, Kickstart will push you to do things you never even dreamed were possible.”
Jana Florentyna PisovaSOMBA® Kickstart 2025“SOMBA Kickstart really helped me move forward with my online course idea. I loved the energy, clear steps, and all the support along the way. If you’ve been stuck or just need a push to get started, this is exactly what you need!”
Jitka DlouháSOMBA® Kickstart 2025“The support in SOMBA Kickstart is amazing, I would have never achieved all these things alone!”
Joanna Majewska-PaulSOMBA® Kickstart 2025“If you want to do online business and you are ready to invest the time, SOMBA Kickstartt is cheap compared to the value you get. I am proud of myself and I have overcome so many mindset blocks. My confidence is huge compared to when I started.”
Julia Palmadottir SighvatsSOMBA® Kickstart 2025“SOMBA Kickstart a great program. You will learn a lot, and while you will be pushed to your limits, it’s a great way to learn!”
Katarzyna ZiarkowskaSOMBA® Kickstart 2025“SOMBA Kickstart is exactly what the name implies - a way to kickstart your online business. You get lots of support with all parts of it - tech, implementation and mindset.”
Kattis Jonsson LudvigssonSOMBA® Kickstart 2025“SOMBA Kickstart is honestly the best business coaching program I’ve ever taken part in. It’s not just about learning strategies – it’s a powerful step-by-step journey that truly gets you into action. 100% recommendation. Just go for it.”
Kitija FuhrmannSOMBA® Kickstart 2025“If you are even the slightest bit ready to embrace something new and leave your comfort zone. you need SOMBA Kickstart! Thank you sooo much Sigrun for leading me so far!”
Lea WunderliSOMBA® Kickstart 2025“If you want to learn to kickstart your online business, SOMBA Kickstart is the course for you! Instead of overthinking, you just need to take one step at a time, and trust the process. I have signed up for other courses, but Kickstart is the only thing that has worked for me.”
Lena ÅsbergSOMBA® Kickstart 2025“If you want to learn how to create an online course, SOMBA kickstart is the best program to join. Sigrun with her professional team lead you through the whole process, even if you haven’t a course idea yet.”
Liga GrinfeldeSOMBA® Kickstart 2025“This is a complex program to start online business and learn all the necessary steps needed to succeed. The community and support are really important and amazing!”
Lubica UrbancovaSOMBA® Kickstart 2025“Before SOMBA Kickstart I did not believe in my course. Now, I really felt in love with my course idea and will develop it further.”
Maren SchmidtSOMBA® Kickstart 2025“SOMBA Kickstart it is a great and structured way of getting to understand the principles and processes behind a successful online business. It forces you to DO, not only learn.”
Maria Engström ErikssonSOMBA® Kickstart 2025“SOMBA Kickstart is a fast-track to launching your online business. You will learn how to use the most up-to-date tools to support your business, and you will grow as an entrepreneur: gaining new skills that will help you work more efficiently and grow your business.It’s a very solid, intense, and essential programme delivering great value.”
Marta LindnerSOMBA® Kickstart 2025“I wanted to create my online coaching business for years, but I didn't know how and I struggled to do it on my own. A friend told me about SOMBA Kickstart, and joining was the best decision I ever took around my business! I know it is my time now!”
Melanie ZimmerSOMBA® Kickstart 2025“I’m so happy I joined SOMBA Kickstart. I’ve learned so much – not just about creating an online course, but also about myself as an entrepreneur. This journey has truly changed how I see what’s possible.”
Michaela Poslt KönigováSOMBA® Kickstart 2025“Great course! Not only will you learn many skills, but most importantly - you will experience the whole process "on your own skin". And that is the most valuable!”
Monika BekieszSOMBA® Kickstart 2025“Great support and I’m so so glad for all the detailed steps walking me through the process to start. Thank you so, so much for getting me up and running again!”
Natalie DollenmeierSOMBA® Kickstart 2025“SOMBA Kickstart is a very complete program where you achive a high number of skills to start and/or evolve your online business. The constant support from the coaching team is amazing - I vividly recommend.”
Natercia NunesSOMBA® Kickstart 2025“SOMBA Kickstart is the perfect starting tool for your online business. You have all in one - you learn and do at the same time.”
Petra ReifeltshammerSOMBA® Kickstart 2025“SOMBA Kickstart is the best prgram to get your online business started. The learning curve is steep, but get so much more out of this course. It's amazing.”
Sabrina StachlSOMBA® Kickstart 2025“This experience has pushed me to create a brand new course that I am proud of, and excited to continue to promote.”
Sissel Pedersen LundebySOMBA® Kickstart 2025“SOMBA Kickstart was a breakthrough for me as a way to sell my existing products to a group of people. I understood people can benefit truly from a group program, no matter the group size.”
Tereza ValnohováSOMBA® Kickstart 2025“Joining SOMBA Kickstart was one of the most valuable things I’ve done for myself and my future business. If you’re thinking about starting or growing your business, this program gives you the structure and support you need. If you’re ready to show up and do the work, it’s worth every cent.”
Therese ÖfverströmSOMBA® Kickstart 2025“SOMBA Kickstart is a wild ride that will expand your knowledge of yourself and your possibilities.”
Urszula KuśtowskaSOMBA® Kickstart 2025“Thanks to the ideas, guidance, and insights I’ve gained through Advantage, I’m able to take my online business to the next level, and it has also created a positive ripple effect for my offline business. I’m genuinely looking forward to what the coming months will bring.”
Dorine HolmanLiterary Agent, NetherlandsSOMBA® Advantage 2026“Although I understood the urgency of in Sigrun's message that the world of AI has changed overnight, I had no confidence in being able to follow the process. Tech can easily overwhelm me and I felt a lot of resistance to AI. Fast forward two and a half months into Advantage and I feel so much more at ease with AI. Things that seemed alien to me, like AI skills and agents, are my new normal now.”
Gulara VincentTrauma Therapist, UKSOMBA® Advantage 2026“I was considering Advantage right at the beginning, but wanted to learn more about doing things myself as well, especially as I had already joined two other programs earlier in the year. Neither of these other programs turned out to be what I expected and cost me money, time, clients, and business structure, so I sought the calm and clarity of Sigrun's teaching. I know Sigrun is a master in what she does, so I joined - and I found that calm and clarity.”
Kaja OttoTransformation Coach, USASOMBA® Advantage 2026“Already in 2025, I was thinking about how I could make myself a co-worker maybe (an AI agent or something with MS Copilot), to help me get things done faster. I was dreaming about it, and then Sigrun announced she was pivoting towards AI. Sigrun knows! I knew I should join or I would be left behind, and I am so excited to take this journey with the support of this beautiful community Sigrun has created around her programs.”
Mateja KoprivcCommercial Growth Strategist, SloveniaSOMBA® Ignite 2026“Advantage has changed my mentality. I now know can do things myself, and I can give myself tasks when full instructions are already there. I also totally get how important AI is. What we do now will benefit us big time compared to those who wait 90 days.”
Irene NielsenKnitting Coach, ItalySOMBA® Advantage 2026“Joining Advantage has been to climb to the very top level of Mount Everest and get an overview of the whole summit landscape and possibilities in online business.”
Line LysbakkenPsychologist, NorwaySOMBA® Advantage 2026“One step, one step in front of the other. I want to stay with Sigrun, the team, the energy, the teaching. Whether it takes one year or three years or five years, I don't know. But I'm transforming. I'm creating my future. I'm wiser now. I love my life. All my friends, people my age, are scared. Just scared. And I say: no. We're not going to be scared. We're learning, having fun. I'm blaming SOMBA Kickstart for this, because my friends don't recognise me anymore!”
Line LysbakkenPsychologist, NorwaySOMBA® Kickstart 2026
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