The SIGRUN Show · Episode 162

Zero to $2M - My Four Year Online Business Anniversary

Host SigrunPublished Updated 25 min listen1 min read

As I record this episode of The Sigrun Show, I have been in business for four years. In that time, I have gone from zero to $2m in revenue. I consider this worth celebrating, and would like to share to story with you.

Not many companies commemorate their milestones, but remembering your milestones as you celebrate them is beneficial for you, your career, and your business. It’s been four years since I sold my first hour-long business coaching session for $180. It all started with $180—this event changed my perspective and the trajectory of my business.

In this episode, I share how I built my multi-million-dollar lifestyle business from scratch, going from zero to $2m in revenue inside four years. I share what to do before you try to make your first online sale and how to filter business ideas. I also reminisce on how I achieved my successes today and explain what you can learn from my success to help you grow your business to a multi-million dollar success.

A lot happens before you make that first online sale. - Sigrun

In This Episode of The Sigrun Show:

  • The hint I needed to start my own business
  • How fast things can go if you take action
  • How I figured out the business I would like to pursue
  • How I was able to build my list and my business
  • The business strategy I used as I began working with people one-on-one
  • Group programs vs. one-on-one coaching
  • The progression of the services I offered

Key Takeaway:

  • Don’t take any shortcuts. Take the time to build a good foundation for your business.
Sigrun Gudjonsdottir

About the author

Sigrun Gudjonsdottir

Sigrun helps smart female entrepreneurs build AI-first companies. She has trained 229,426 women, worked with 10,000 clients and generated over €22M in revenue. In April 2026, she closed all her programs and is now turning 13 years of proven business methodology into AI agents. She is the host of The SIGRUN Show and the bestselling author of Kickstart Your Online Business.