The SIGRUN Show · Episode 113

[On Air Coaching] How to Bring an Offline Business Online with Susanne Claussen

Host SigrunPublished Updated 19 min listen1 min read

There may come a time when any entrepreneur wants to learn how to bring an offline business online to scale and increase revenue. This is a position that Susanne Claussen finds herself in. In this episode of The Sigrun Show for on air coaching, to discuss how to successfully manage this transition.

Susanne is a coach and health practitioner who focuses on the method emotional freedom techniques, or EFT, when dealing with clients. In her business, Naturheilpraxis Susanne Claussen, she works with people with physical and emotional struggles and concerns where she combines and draws from different healing methods, depending on the client’s needs.

Susanne joins me on this on-air coaching episode to learn how she can bring an offline business online. I explain why you shouldn’t create an entirely new online business that is not aligned to what you currently do offline, how you can brand and package your company, and how to take your online business in the direction you want it to go.

Narrow down your topics to the one you’re most called to solve. - Sigrun

In This On Air Coaching Episode on The Sigrun Show:

  • Susanne’s offline practice
  • The challenge and goal of going online
  • The relationship between boundaries and creativity
  • Solving problems versus marketing the outcome
  • How to determine what online courses to create

Key Takeaways:

  1. Take bits and pieces of your offline practice and repackage it into something different for your online business.
  2. When you are forced to find a way, you find a way.
Sigrun Gudjonsdottir

About the author

Sigrun Gudjonsdottir

Sigrun helps smart female entrepreneurs build AI-first companies. She has trained 229,426 women, worked with 10,000 clients and generated over €22M in revenue. In April 2026, she closed all her programs and is now turning 13 years of proven business methodology into AI agents. She is the host of The SIGRUN Show and the bestselling author of Kickstart Your Online Business.