The SIGRUN Show · Episode 40

[Client Case Study] How I Changed My Business and Had a Six-Figure Launch with Jeanet Bathoorn

Host SigrunPublished Updated 20 min listen2 min read
Sigrun
SigrunHost
Jeanet Bathoorn
Jeanet BathoornGuest

The idea of changing a business model can feel quite intimidating to entrepreneurs. Getting a business off the ground takes a lot of work, and transitioning can feel like starting from zero. In this Client Case Study episode of The Sigrun Show, Jeanet Bathoorn explains how changing her business led to her first six-figure launch, ensuring the risk as worthwhile.

Jeanet is a Social Media Expert and the founder of Freedom Entrepreneurs (VrijheidsOndernemers®) where she helps entrepreneurs build the life of freedom they deserve. She is a best-selling author of several books, including Get Social in Business, as well as the facilitator of the Freedom Entrepreneurs TransAtlantic Cruise - a cruise retreat where entrepreneurs can learn strategies to become more successful in their business.

She is also the founder and creator of the Freedom Entrepreneurs Summit, where entrepreneurs learn how to get known quickly throughout their industry.

Jeanet shares how she created her business and the strategies she used to achieve her first six-figure launch. We discuss how mindset plays a significant role in achieving your goals and she explains why setting boundaries with those around you - including clients, students, and family - is critically important to growing your business.

Everything is about mindset. - Jeanet Bathoorn

In This Episode of The Sigrun Show:

  • The steps Jeanet took to pivot her business from 1:1 coaching to group training and event facilitation
  • Why she created two sales funnels
  • How a cruise retreat differs from other types of retreats
  • Overcoming fears and facing risks
  • Her launch journey
  • The essence of a mastermind and surrounding yourself with the right people

Key Takeaways:

  1. Develop your leadership skills
  2. Set strong boundaries
  3. Use and improve your skills
  4. Keep learning and practicing

Jeanet Bathoorn’s Advice to Transform Your Business:

  • Start with yourself. Start with your own process.
  • Look for and connect with people who have done the same.
Sigrun Gudjonsdottir

About the author

Sigrun Gudjonsdottir

Sigrun helps smart female entrepreneurs build AI-first companies. She has trained 229,426 women, worked with 10,000 clients and generated over €22M in revenue. In April 2026, she closed all her programs and is now turning 13 years of proven business methodology into AI agents. She is the host of The SIGRUN Show and the bestselling author of Kickstart Your Online Business.