The SIGRUN Show · Episode 371

What We Can Learn from Million Dollar Businesses with Elaine Pofeldt

Host SigrunPublished Updated 40 min listen1 min read

Elaine Pofeldt is an independent journalist and speaker who specializes in entrepreneurship and careers. Her book “The Million-Dollar, One-Person Business” is about seven figure entrepreneurs who run their businesses without any employees. Elanie has been featured in publications like Forbes and Fortune and was nominated twice for the National Magazine Award.

In this episode, Elaine and I speak about what million dollar businesses are doing to pivot and keep growing in these challenging times. Elaine says that during a crisis, it’s important to surround yourself with positive people and that you can use this opportunity to do things you’ve been putting off that will earn you money later. We talk about why now is the time to give, and why people are still buying if you offer them what they really need.

“There’s something we can all do in this situation if we think creatively and keep panic at bay.” - Elaine Pofeldt

In This Episode of The Sigrun Show:

  • Elaine’s book about seven figure entrepreneurs who run a one-person business
  • How Elaine found the people featured in her book
  • How best practices recur among seven figure entrepreneurs
  • What million dollar businesses are doing right now to pivot and grow
  • How you can do things now that will bring money later
  • Why you should double down on your marketing now
  • What you can do to keep the economy running
  • The importance of networking and checking in on your friends
  • Elaine’s new book coming out next year

Connect with Elaine Pofeldt:

Sigrun Gudjonsdottir

About the author

Sigrun Gudjonsdottir

Sigrun helps smart female entrepreneurs build AI-first companies. She has trained 229,426 women, worked with 10,000 clients and generated over €22M in revenue. In April 2026, she closed all her programs and is now turning 13 years of proven business methodology into AI agents. She is the host of The SIGRUN Show and the bestselling author of Kickstart Your Online Business.