The SIGRUN Show · Episode 147

Mastermind vs. Group Coaching Program, What’s the Difference?

Host SigrunPublished Updated 13 min listen1 min read

What is the difference between a mastermind program and a group coaching program? Many new entrepreneurs often use these terms interchangeably, which often results in confusing your potential clients. As the facilitator, it’s important to understand the difference between a group program and a mastermind so that you don’t confuse or deceive your program members. That is why I have dedicated this episode of The Sigrun Show to the topic of Mastermind vs. Group Coaching.

In this episode, I explain the difference between a mastermind and a group coaching program. I share why you should offer group programs before diving into creating a mastermind program as well as the expectations your potential clients will have for each program.

We want to keep the word - the term - mastermind on a high level for what a mastermind actually is. - Sigrun

In this episode of The Sigrun Show:

  • How group coaching programs can help you create great online courses
  • How group coaching programs differ from mastermind programs
  • The coach’s role in a group coaching program vs a mastermind
  • What entrepreneurs expect from a group coaching program
  • The expectations of mastermind participants

Key Takeaways:

  1. A group program has content, structure, curriculum, and coaching from the person facilitating the program.
  2. A mastermind has no content. The coach is a facilitator; the one who attracts the right people into the group.
  3. A true mastermind is made of the people in the group.

Frequently asked questions

What is the difference between a mastermind and a group coaching program?

A group coaching program has content, structure, a curriculum and coaching from the facilitator. A mastermind has no content. It is made of the people in the group, and the coach is the facilitator.

Should I start with a mastermind or a group coaching program?

Offer group coaching programs first, before you create a mastermind. Group programs also help you create great online courses.

Sigrun Gudjonsdottir

About the author

Sigrun Gudjonsdottir

Sigrun helps smart female entrepreneurs build AI-first companies. She has trained 229,426 women, worked with 10,000 clients and generated over €22M in revenue. In April 2026, she closed all her programs and is now turning 13 years of proven business methodology into AI agents. She is the host of The SIGRUN Show and the bestselling author of Kickstart Your Online Business.