The SIGRUN Show · Episode 112

How to Plan Your Profits for 2018

Host SigrunPublished Updated 27 min listen1 min read

A popular saying claims that “failing to prepare is preparing to fail.” This is one of the reasons why it is so important plan your profits for the year ahead.

As an entrepreneur, it is critical to plan your profits to help achieve your goals. And yet, many entrepreneurs put this critical task aside and jump to their next big idea with little more than a leap of faith. Proper planning is the foundation of achieving your goals. It is what sets us on the path to success.

In this episode, I share the process I use to plan for my business each year. This is the same process I’ve used since my first year in business as well as the process that many of my clients have used to achieve multiple six and seven-figure results.

It’s common sense that when you make a plan, it’s much more likely that you achieve your goals. - Sigrun

In this episode of The Sigrun Show:

  • Taking time to reflect on what worked and what didn’t work
  • The “Wheel of Life” exercise
  • Finding clarity in your business
  • The importance of having a framework that is unique to your business
  • Finding your “why” every year
  • Getting clear on your customer journey
  • Deciding which metrics to measure
  • Creating long-term goals
  • Creating a marketing strategy
  • Creating realistic revenue goals
Sigrun Gudjonsdottir

About the author

Sigrun Gudjonsdottir

Sigrun helps smart female entrepreneurs build AI-first companies. She has trained 229,426 women, worked with 10,000 clients and generated over €22M in revenue. In April 2026, she closed all her programs and is now turning 13 years of proven business methodology into AI agents. She is the host of The SIGRUN Show and the bestselling author of Kickstart Your Online Business.